Adsmurai GEO Tracker
Adsmurai GEO Tracker measures how large language models mention, cite and recommend a brand. It replays chosen prompts across ChatGPT, Claude, Gemini and Google AI surfaces, reporting share of voice, citations, cited sources and competitor benchmarks.
What is Adsmurai GEO Tracker?
Adsmurai GEO Tracker is an AI visibility tool that measures how large language models talk about a brand. Instead of tracking rankings on a search results page, it takes a set of prompts you choose and replays them against the systems people now ask first, then records whether your brand shows up, where it sits and which companies are named alongside it. The supported surfaces are ChatGPT, Claude, Gemini, Google AI Mode and Google AI Overview, all read from a single dashboard.
The unit of work is the prompt. You define the questions that matter to your market, add the keywords you want watched, and set the country and language of each project so the answers reflect the context your buyers actually sit in. Brand aliases can be added so mentions still count when a model uses an abbreviation or a variant spelling. Competitors are configured alongside your own brand and evaluated on exactly the same prompts, which is what turns a raw observation into a comparison.
What comes back is a set of measures rather than a single number: an AI Visibility Score, a Share of Voice, the brand mentions, the citations, the sources the models drew on, and the full text of the generated answers. Results are stored over time, so the dashboard reads as a trend rather than a snapshot. On top of that the tool generates automated insights that point at competitive gaps, mentions that were made without a citation, and the sources worth working on, which is the bridge back to content, SEO and authority work.
GEO Tracker is not a standalone purchase. It is one capability of Adsmurai Marketing Platform, the modular platform built by Adsmurai, a Barcelona company incorporated in 2014 that also sells feed management, campaign management, dashboards and marketing mix modelling. The product was first released as Brand Tracker GPT, watching ChatGPT alone on a daily cadence, and has since been renamed and widened to five AI surfaces. A free public checker runs one prompt against ChatGPT without an account, and a free account tracks up to three prompts over time; the full version is quoted by the sales team.
What it does
- Track whether a brand is mentioned in AI-generated answers across five generative surfaces
- Compare share of voice and visibility scores against named competitors on identical prompts
- Surface the citations and cited sources the models rely on when they describe a brand
- Run projects by country and language, with brand aliases so name variants still register
- Generate automated insights on competitive gaps, uncited mentions and optimisation opportunities
- Store results over time so visibility can be read as a trend rather than a snapshot
- Check one prompt against ChatGPT for free, without creating an account
When to use Adsmurai GEO Tracker / When not to
A quick filter to help you decide if Adsmurai GEO Tracker is the right fit.
When to use Adsmurai GEO Tracker
- Brand managers who need to know whether their brand is named when buyers ask an AI assistant about their category
- SEO and GEO leads looking for the content gaps and cited sources that would earn a mention in generated answers
- Competitive intelligence and market research analysts comparing share of voice against named rivals on identical prompts
- PR and communications teams tracking which publications AI models actually cite when they describe the brand
- Multi-market retail and e-commerce teams that need visibility measured country by country and language by language
When not to use Adsmurai GEO Tracker
- Anyone who needs a published price before talking to a salesperson, since no amount appears anywhere on the site
- Individuals or small teams wanting self-service checkout, as the paid version is quoted rather than bought online
- Users who need more than three tracked prompts without entering a commercial discussion
- Developers expecting documented REST endpoints, since machine access runs through an MCP server and a personal token
- Teams wanting the tool to write or publish the content it recommends, as it measures visibility and stops there
How to use Adsmurai GEO Tracker
A typical end-to-end flow, from setup to results.
- Open the free checker at the AI brand visibility landing page, no account required
- Type the prompt you want tested, the brand to analyse, and the language for the analysis
- Name the country or market inside the prompt itself if you want the answer to be market-specific
- Run the check and read whether the brand appears, how it is positioned and which brands are named alongside it
- Create a free account on the Adsmurai Marketing Platform registration page to track up to three prompts over time
- Set up a project and configure its country and language so results match the market you sell in
- Add brand aliases so abbreviations and spelling variants are counted as mentions
- Add the competitors you want benchmarked on the same prompts
- Let the platform replay the prompts across the supported models, then review the visibility score, share of voice, mentions, citations and sources
- Contact the Adsmurai team for the full version and pricing, as there is no online purchase path
Pros & Cons
Pros
- Five generative surfaces are covered, not ChatGPT alone, which is where comparable tools usually stop
- The free entry point is genuine: a public checker with no account, then a free account tracking three prompts
- Cited sources are exposed, so the output leads to concrete content and authority work rather than a bare score
- Competitors are evaluated on the same prompts, which makes the share of voice figure meaningful
- Country, language and brand-alias settings keep results tied to a real market instead of a generic query
- Results are stored over time, so the dashboard reads as a trend rather than a one-off measurement
- The publisher is verifiable and established: a Barcelona company registered in 2014 with over 450 staff
Cons
- No price is published for the paid version, in any currency, and the site's pricing path redirects to a contact form
- The only plans page on the site is unlinked, carries no amount, and describes the platform's feed and creative tiers rather than this module
- The free account is capped at three tracked prompts
- There is no public API documentation; machine access requires a platform account and a personal token through an MCP server
- The product page contradicts itself on refresh frequency, saying weekly in the FAQ and daily in the marketing copy above it
- No platform terms of service, no named hosting country and no published security certification
- The rename from Brand Tracker to GEO Tracker is unfinished, with the old name still in the site menu and footer
Pricing & Plans
There is a permanent free plan. A public checker analyses one prompt against ChatGPT with no account, and a free account tracks up to three prompts over time. No price is published for the full version, in any currency: the site's own pricing path redirects to the contact form, and the single plans page that exists on the domain is not linked from any menu, lists four platform tiers by volume rather than by amount, and carries no figure at all. That same page states that billing is monthly or annual, that there is no setup fee for onboarding, and that no commission is charged on clicks, leads or sales; it also advertises a 30-day free trial, but of Adsmurai Marketing Platform rather than of this module. Pricing for the paid product is obtained by requesting a quote.
- GEO Tracker free account — up to 3 tracked prompts
- no published time limit
- GEO Tracker full version — quoted by the sales team
- no published amount
- Adsmurai Marketing Platform Basic — host platform tier
- no published amount
- Adsmurai Marketing Platform Standard — host platform tier
- no published amount
- Adsmurai Marketing Platform Premium — host platform tier marked most popular
- no published amount
- Adsmurai Marketing Platform Enterprise — custom volumes
- no published amount
Data, GDPR & hosting
A consolidated view of how Adsmurai GEO Tracker handles your data.
GDPR overview
GDPR compliance is claimed in explicit terms. The privacy policy names Regulation (EU) 2016/679 and Spanish law LSSICE 34/2002, identifies the controller with its tax ID and postal address, and states that technical and organisational security measures are in place. Consent is the stated legal basis, with the prior business relationship covering administrative, tax and accounting obligations. Seven data subject rights are listed, exercised by post or at privacy@adsmurai.com, with links to the relevant supervisory authorities for the EEA, the United Kingdom and Switzerland. Separate sections cover California residents under the CCPA and Australian residents. No data protection officer is named and no Article 27 representative is designated, which is consistent with a controller established in Spain. The policy carries no effective date, and it claims no data transfer inside or outside the EU while also naming Google Analytics and Microsoft Clarity, whose servers it places in the United States.
Who owns the data?
Adsmurai publishes no platform terms of service, so ownership of tracking data is not addressed contractually; the only documents online are a legal notice, a privacy policy and a cookies policy, plus a terms PDF covering a different module. The named controller is ADSMURAI S.L., tax ID B66216482, Passeig de Gràcia 60, Barcelona. The privacy policy states that no data is transferred or communicated inside or outside the EU except under legal obligation or court order, and that information submitted through the site and the application is held on Adsmurai servers rented from a hosting provider under a processing contract. The legal notice reserves reproduction and reuse of site content to prior written authorisation.
Reuse rights
Nothing in the published documents grants or restricts a customer's right to reuse the visibility results the tool produces, because there is no platform contract online. What is stated concerns the vendor's own material and the visitor's personal data. The legal notice requires prior written authorisation for any reproduction, use, distribution or public communication of the site's content. The privacy policy limits personal data to the purposes it lists, allows consent to be withdrawn at any time, and routes GDPR rights to privacy@adsmurai.com. No commitment is published about customer data being used to train models for this product; a non-training commitment does exist in an Adsmurai press release, but it applies to a different product of the same publisher.
Data retention & training
Hosting summary
No hosting country or region is named. The privacy policy says only that information submitted through the website and the application is held on Adsmurai servers rented from a web hosting provider, governed by a data processing contract, and it states that no data is transferred or communicated inside or outside the EU except under legal obligation or court order. That claim sits awkwardly beside the same policy naming Google Analytics, whose data it places on Google servers in the United States, and Microsoft Clarity in Redmond; HubSpot and TeamTailor are also named. Governing law and jurisdiction are Spanish, with the courts of Barcelona. Independently of what the vendor states, the public website is served by HubSpot behind an anycast edge and the application runs on a separate host, so neither address identifies where customer data actually sits. Anyone with a data residency requirement should ask before signing.
Things to keep in mind
Risks and trade-offs to weigh before adopting Adsmurai GEO Tracker.
- No price is public, so the cost of the paid version cannot be estimated before a sales conversation
- The site's only plans page is unlinked, carries no amount and describes the host platform's feed and creative offer, so reading it as this tool's price grid would be wrong
- The 30-day free trial advertised on that page belongs to Adsmurai Marketing Platform, not to the tracker
- The product page states weekly refreshes in its FAQ and daily data in the copy above it, and the headcount claimed varies between site pages
- The privacy policy claims no data transfer inside or outside the EU while naming Google Analytics and Microsoft Clarity with servers in the United States, and it carries no effective date
- No hosting country is named and no security certification is published, so data location has to be asked for directly
- A visibility score depends on models that are non-deterministic and change without notice: a drop may reflect the model rather than the brand, and reacting to every movement is a real risk
Setup & Integrations
Technical difficulty
Very low. The free checker needs no account and three fields: a prompt, the brand and the analysis language. A free account is opened on the platform's registration page, after which setup is configuration rather than engineering: choose the prompts and keywords, set the project country and language, add brand aliases and add the competitors to benchmark. Nothing is installed, no tag is placed on your site and no code is written, because the tool queries the AI models rather than measuring your own pages. Onboarding and training sessions are included in the platform tiers. The only technical step, and it is optional, is connecting Claude Desktop or Claude Code to the Adsmurai MCP server with a personal access token.
Deployment
Integrations
Supported languages
Behind Adsmurai GEO Tracker
Fundraising
Social
Resources
All the official URLs gathered for verification and reference.
Frequently asked questions
What is Adsmurai GEO Tracker?
Which AI systems does it monitor?
What does it actually measure?
Can I compare my brand against competitors?
Can results be limited to one country or language?
How often are the results refreshed?
Is there a free version?
How much does the full version cost?
Is there an API?
Who publishes the tool?
Should you pick Adsmurai GEO Tracker?
Adsmurai GEO Tracker answers a question that has become genuinely hard to answer: when someone asks an AI assistant about your category, does your brand come up, and how does it read next to your competitors. It does so across five generative surfaces rather than ChatGPT alone, with per-country and per-language projects and brand aliases, and it exposes the cited sources rather than stopping at a score. That last point matters, because it is what makes the output actionable for a content or SEO team instead of merely interesting.
The reservations are about packaging and disclosure rather than about the measurement. No price is published anywhere for the paid version: the site's own /pricing path redirects to a contact form, and the single plans page that does exist is not linked from any menu, carries no amount at all and describes the platform's feed and creative tiers rather than this module. The free entry point is real but narrow at three prompts. There is no platform terms of service, no named hosting country, no published security certification, and no public API documentation, although a Model Context Protocol server does expose the tracker to Claude Desktop and Claude Code through a personal access token.
The editor itself is easy to verify: a Spanish company registered in Barcelona on 31 January 2014, over 450 staff, and a minority investment from Seaya announced in September 2025. The renaming from Brand Tracker to GEO Tracker is still half-finished in the site navigation, which is a small sign of how young this part of the catalogue is. Teams already running on Adsmurai Marketing Platform will find this the least friction; everyone else should start with the free checker and expect a sales conversation before any number appears.
- Choosing a selection results in a full page refresh.
- Opens in a new window.