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Education · Learning Growth

Praktika

Praktika is a mobile and web language app where learners hold spoken conversations with AI avatar tutors in twelve languages, receiving instant feedback on pronunciation, grammar and vocabulary, with a limited free version and paid Premium plans.

Active GDPR compliant Free plan · Free trial Freemium No public API 18+ Verified by Guidaio
Overview

What is Praktika?

Praktika is a language-learning application built around spoken conversation with AI avatars rather than written drills. Published by Praktika.ai Company, a Delaware-registered business founded in 2022, it is available on iPhone, Android and through the web portal at start.praktika.ai. Learners can study twelve languages: English, Spanish, French, German, Italian, European and Brazilian Portuguese, Korean, Japanese, Russian, Arabic and Simplified Chinese.

Each tutor is an animated avatar with a written backstory, a regional accent and a distinct personality, from the American English tutor Alisha to the Barcelona-based Alejandro or the Mexican Spanish tutor Valentina. A short onboarding captures your level, goals and interests, and the app generates a study plan that adapts as you progress. During a lesson you speak into the microphone, or switch to a hands-free video-call mode, and the tutor answers, corrects and prompts. Tapping your own message returns a pronunciation score broken down by word, covering pronunciation, fluency, completeness and rhythm, with a model recording to compare against. Correction intensity can be set to soft, balanced or strict.

The catalogue exceeds a thousand lessons, spanning IELTS and TOEFL speaking practice, job interviews, presentations, negotiations, travel, everyday life and slang. A multimodal feature lets you upload photographs, audio, video or documents, so a résumé or a street sign can become the subject of a session. Words can be saved to a personal dictionary with a tap, finished lessons downloaded as PDF, and a study-in-your-native-language toggle keeps beginners from being overwhelmed.

Adoption is substantial: over ten million downloads on Google Play with a 4.5 rating from 1.25 million reviews, 4.8 from 161,000 ratings on the US App Store, and second place in the store's top-grossing education chart. The publisher raised a 32.5 million dollar Series A led by Blossom Capital in May 2024.

A permanently free version gives limited access to avatars and features; Praktika Premium is sold weekly, monthly, quarterly or annually. A separate business offer, Scale, is priced at eight dollars per user per month for teams of 200 to 999 people, with custom pricing above a thousand employees.

What it does

  • Hold an unscripted spoken conversation with an AI avatar tutor, by voice or in hands-free video-call mode
  • Get a pronunciation score for the whole sentence and word by word, then record the answer again
  • Receive grammar corrections and vocabulary suggestions without breaking the flow of the conversation
  • Follow an adaptive study plan built from your declared level, goals and interests
  • Rehearse exam answers, job interviews, presentations and negotiations as role-play scenarios
  • Upload a photo, a document or an audio file and talk about it with the tutor
  • Save new words to a personal dictionary and download completed lessons as PDF
Audience

When to use Praktika / When not to

A quick filter to help you decide if Praktika is the right fit.

When to use Praktika

  • Adults who understand a language reasonably well but freeze as soon as they have to speak it out loud
  • Candidates rehearsing the speaking part of IELTS or TOEFL, or a job interview held in a foreign language
  • Self-conscious learners who need a judgement-free space where mistakes and repetition cost nothing
  • Absolute beginners and people returning to study, thanks to the A0-A2 exercises and the study-in-your-native-language option
  • Large international teams whose sales, support and management staff work daily in a second language, through the 200-seat business plan

When not to use Praktika

  • Anyone under 18: the Terms & Conditions of 10 August 2026 state plainly that the company does not permit minors to use the application
  • Learners who need a certified curriculum or an official exam score, since the publisher presents the app as a complement to a course rather than a replacement
  • Organisations that require a signed data processing agreement, a published subprocessor list or European data residency, none of which exists here
  • Users unwilling to have their recorded conversations analysed to fine-tune the publisher's AI models, as no opt-out mechanism is documented
  • Developers and small companies: there is no API, no third-party integration, and the self-serve business tier only starts at 200 seats
Get started

How to use Praktika

A typical end-to-end flow, from setup to results.

  1. Install the app from the App Store or Google Play, or open the web portal at start.praktika.ai
  2. Create an account, directly or through your App Store or Play Store identity
  3. Complete the short onboarding: language to study, current level, goals and interests
  4. Accept the generated study plan, which will keep adjusting as you complete lessons
  5. Pick an avatar tutor, and change accent or personality whenever you like from the lesson screen or the profile tab
  6. Start a lesson or a Free Talk session, holding the microphone button or locking it to speak hands-free
  7. Tap the question mark on your own message to see the pronunciation score word by word, then try the sentence again
  8. Tap any unfamiliar word during the lesson to file it in your personal dictionary
  9. Adjust speaking speed, font size or the study-in-your-native-language option from the gear icon
  10. Review or download past sessions from the Completed lessons section of your profile
Quick read

Pros & Cons

Pros

  • Unlimited speaking practice around the clock, with no booking and no schedule
  • Far cheaper than one-to-one tutoring, which the publisher prices at ten to thirty dollars per session on competing platforms
  • Judgement-free setting where a sentence can be repeated as often as needed
  • Detailed, immediate feedback that goes down to individual word pronunciation
  • Twelve study languages with quick switching between them
  • Permanent free version, so the app can be assessed without a card
  • Available on iPhone, Android and browser, with a help centre in six languages

Cons

  • No public pricing page: real prices only appear in the app stores or after onboarding, and vary by region
  • Recordings and transcripts of lessons are used to fine-tune the AI models, with no documented way to opt out
  • The minimum age is contradictory across the publisher's own documents, 18 in the legal texts and 13 in the help centre
  • No data processing agreement, no subprocessor list and no security certification such as SOC 2 or ISO 27001
  • No retention period is quantified, and account deletion has to be requested by email
  • No API and no third-party integrations, while the self-serve business plan only starts at 200 seats
  • On iOS the app is iPhone-only and requires iOS 18 or later, and support runs solely through a form and email
Pricing

Pricing & Plans

Praktika offers a permanent free version, which gives access to a reduced set of avatars and features without any card being required. Paid access is sold as Praktika Premium in weekly, monthly, quarterly and annual periods, purchased either through the mobile stores or by card via Stripe on the web portal. The lowest clearly dated entry point observed on the United States App Store is USD 9.99 for one month, alongside quarterly and annual purchases ranging from USD 19.99 to USD 139.99; the homepage advertises the service at approximately USD 8 per month. The business plan, Scale, is listed at USD 8 per user per month for teams of 200 to 999 people, with custom pricing beyond a thousand employees. Prices may be localised by region and are not published on a dedicated pricing page.

Free
  • permanent free version with a limited number of avatars and features
Scale (business)
  • USD 8 per user per month for 200 to 999 employees
  • with instant Stripe checkout
  • priority email support
  • a dedicated customer success manager and dedicated onboarding
Enterprise (business)
  • custom quotation for organisations with more than 1
  • 000 employees
  • requested through a form
Scholarship
  • free annual premium subscription awarded on application
  • reviewed every quarter in March
  • June
  • September and December
Special offers — Scholarship programme awarding a free annual premium subscription, with applications reviewed every quarter in March, June, September and December · 50% discount promoted in the help centre through the start.praktika.ai portal · Promotional in-app purchases seen on the US App Store, including a three-month promotion at USD 19.99 and an annual purchase at USD 49.99 · Free trial attached to some plans, one App Store purchase being labelled three months plus trial · Region-specific prices and time-limited deals that differ between the app and the website, which the publisher advises comparing before subscribing
Prices and plans listed above may evolve. Always check the official pricing page before subscribing.
Trust & Privacy

Data, GDPR & hosting

A consolidated view of how Praktika handles your data.

GDPR overview

GDPR implementation is documented but partial. The privacy policy of 10 August 2026 carries a dedicated European Privacy section naming Praktika.ai Company as controller, giving a lawful basis for each processing operation (performance of the contract, legitimate interests, consent) and listing the rights of access, portability, rectification, erasure, restriction, objection and withdrawal of consent, plus the right to complain to a national supervisory authority. Transfers to the United States rely on standard contractual clauses and adequacy, including the EU-U.S. Data Privacy Framework. The help centre states in as many words that the company complies with GDPR, FERPA and CCPA. What is absent is the corporate layer: no Article 27 EU representative, no data protection officer, no data processing agreement and no subprocessor list, with all requests routed to a single support address.

Who owns the data?

Praktika.ai Company, registered at 919 N Market St., Ste 950, Wilmington, Delaware, is both the publisher and the data controller. Its Terms & Conditions define everything produced through the learning activities, including the inputs and outputs of the generative AI features, as Activity Materials, declare them the exclusive property of the company, and have the learner assign any rights in them. Feedback sent to the publisher is assigned on the same terms. Payment card details are never held: they go to Apple, Google or Stripe. Recordings and transcripts of tutoring conversations remain with the company, which analyses them to assess proficiency, return feedback and fine-tune its models.

Reuse rights

The documents are restrictive on reuse. Application content may not be copied, distributed, republished, downloaded, scraped or sold, and data mining or automated extraction is expressly forbidden. Activity Materials generated during lessons, including translated or AI-generated content, belong to the company, and the Terms state that the learner has no right to use them beyond what those Terms allow. In practice a learner can review lessons inside the app and download completed ones as PDF for personal revision, but nothing in the published documents grants permission to republish, resell or otherwise exploit conversations, corrections or generated material. Personal data itself can be accessed or erased on written request to support@praktika.ai.

Data retention & training

Retention summary
Praktika publishes a principle rather than a schedule. Personal data is kept for as long as is necessary for the purposes described in the privacy policy, plus whatever is needed to meet legal obligations, resolve disputes and enforce the company's agreements; usage data is generally kept for a shorter period unless it serves security or service improvement. No duration is quantified and no purge calendar is given. Erasure is available on request: a formal email to support@praktika.ai removes the account, the voice data and the associated records, and the help centre stresses that deleting the app from a device does nothing on its own. California requests are answered within 45 days, extendable once, and cover the preceding twelve months. Learners in the EEA and the UK hold the GDPR right to erasure without undue delay.
Trains on customer data
Yes
GDPR contact

Hosting summary

No hosting provider and no data centre is named anywhere on the site. The privacy policy indicates that information is processed at the company's operating offices and wherever the parties involved in the processing are located, and its transfer table lists two destinations: the United States, covered by standard contractual clauses and by adequacy for recipients certified under the EU-U.S. Data Privacy Framework and its UK extension, and the European Economic Area, covered by UK adequacy. Learners outside those jurisdictions should assume their data crosses borders. The Google Play data safety card adds that data is encrypted in transit and states that none is shared with third parties. The website itself is served through Amazon CloudFront, whose edge node answered from Italy on the day of collection; that is a content delivery point and says nothing about where learner data is actually stored. No data processing agreement, subprocessor list or security certification is published.

Hosting countries
🇺🇸 United States
Hosting regions
European Economic Area
Availability

Where Praktika works

Country-level availability.

Not available in

Countries subject to a United States government embargo or designated by the United States as terrorist Supporting: the Terms require every user to declare they are not located there and are not on any United States list of prohibited or restricted parties
Watch-outs

Things to keep in mind

Risks and trade-offs to weigh before adopting Praktika.

  • Lesson recordings and transcripts are analysed to fine-tune the publisher's AI models under a legitimate-interest basis, with no documented opt-out: anything rehearsed aloud, including professional or personal material, feeds that process
  • The published minimum age contradicts itself, 18 in the Terms and privacy policy against 13 in the help centre and a 4+ or PEGI 3 store rating, so parents cannot rely on the app's own signals
  • Everything generated during lessons, including the outputs of the generative AI features, is declared the exclusive property of the company, with the learner assigning any rights
  • Subscriptions renew automatically and are non-refundable by default, while the real prices are visible only in the stores or after onboarding and change with the region
  • The Terms impose individual arbitration and waive class actions; opting out requires an email sent within thirty days of first use
  • Uninstalling the application does not delete the account: erasure only happens after a written request, and no retention period is quantified anywhere
  • Fluency built with an endlessly patient machine can flatter: the avatar never interrupts, never loses the thread and never misunderstands an accent the way a stranger does, and the publisher itself frames the app as a complement to human practice rather than a substitute
Setup

Setup & Integrations

Technical difficulty

Very low. There is nothing to install beyond the app itself, or nothing at all if you use the web portal, and no integration to configure. A conversational onboarding of a few minutes captures your level, goals and interests, and the study plan follows automatically. An account can be created straight from an App Store or Play Store identity. The only technical requirements are iOS 18 or later on iPhone and roughly 293 MB of storage. On the business side the publisher explicitly promises deployment without integration work; administrators register through a web portal and pay by card.

Deployment

Web appMobile appIOS appAndroid app

Apps stores

Supported languages

EnglishSpanishFrenchGermanItalianPortuguesePortuguese (Brazilian)KoreanJapaneseRussianArabicSimplified ChinesePolishThaiTurkish
Company

Behind Praktika

Company name
Praktika.ai Company
Founded
22/04/2022
Country of origin
🇺🇸 United States
Headquarters
919 N Market St., Ste 950, Wilmington, DE 19801
UBO
Adam Turaev, Anton Marin, Ilya Chernyakov
UBO country
INFORMATION_NOT_FOUND
Domain registrar country
🇺🇸 United States
Legal contact
Support contact

Fundraising

Seed round of USD 2.5 million, never formally announced, led by Creator Ventures and Blue Wire Capital
Series A of USD 32.5 million led by Blossom Capital, announced on 22-23 May 2024 and reported as EUR 29.9 million by EU-Startups; Tech.eu and TechCrunch headlined USD 35.5 million, most likely the seed and Series A combined
At the time of the Series A the company claimed 1.2 million monthly active users across 100 countries and around USD 20 million in annualised revenue
Announced use of proceeds: product experience, avatar accuracy, additional languages and development hubs in Eastern Europe and the United Arab Emirates
All figures come from the specialist press; no fundraising announcement appears anywhere on praktika.ai

Social

Official links

Resources

All the official URLs gathered for verification and reference.

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FAQ

Frequently asked questions

Which languages can I study with Praktika?
Twelve: English, Spanish, French, German, Italian, European and Brazilian Portuguese, Korean, Japanese, Russian, Arabic and Simplified Chinese. The interface itself is offered in fifteen languages, including Polish, Thai and Turkish.
Is there a genuinely free version?
Yes. The publisher confirms a permanent free version with fewer avatars and limited features; you reach it by closing the subscription screen with the X in the top-left corner after the intro.
How much does a subscription cost?
Premium is sold weekly, monthly, quarterly and annually. The US App Store lists USD 9.99 for one month, with quarterly and annual purchases from USD 19.99 to USD 139.99, while the homepage advertises roughly USD 8 per month. Business seats are USD 8 per user per month from 200 seats.
Which devices does it run on?
iPhone with iOS 18 or later, Android phones and tablets, and any browser through the start.praktika.ai portal. There is no dedicated iPad or Mac application.
Is there a minimum age?
The Terms & Conditions and the privacy policy dated 10 August 2026 require users to be over 18. The help centre still states 13, and under 13 with a guardian's permission, so the published rules contradict each other.
Are my conversations used to train the AI?
Yes. The privacy policy states that recordings and transcripts of conversations with the tutor are analysed to fine-tune the company's AI models, on the basis of legitimate interests. No opt-out is documented.
How do I delete my data or my account?
By sending a formal request to support@praktika.ai. Deleting the application from your device does not delete the account or the data held on the company's servers.
Can Praktika prepare me for IELTS or TOEFL?
It can train the spoken side: response timing, clarity and fluency, with missions that mirror exam-style questions. The publisher is explicit that it does not replace a full academic course and does not grade answers against official criteria.
Is there an offer for companies?
Yes. The Scale plan costs USD 8 per user per month for 200 to 999 employees and includes a dashboard tracking engagement and CEFR level per learner; above 1,000 employees the enterprise team quotes a custom solution.
Is there an API or any integration?
No. No developer documentation is published, and the business page presents the absence of integration work as an advantage: deployment requires no technical setup.
Conclusion

Should you pick Praktika?

Praktika occupies a clear niche: it is a place to speak, not a course. Everything in the product serves that one purpose, from avatars with accents and personalities to word-level pronunciation scoring and a video-call mode that removes even the need to press a button. For adults who read and understand a language but seize up in conversation, for candidates rehearsing an interview or the speaking part of IELTS, and for international teams whose staff must operate daily in a second language, the value is immediate and the price is a fraction of one-to-one tutoring.

The reservations are documentary rather than functional. Prices are nowhere to be found on the site itself, appearing only in the app stores or after onboarding, and they vary by region. Recordings and transcripts of lessons are explicitly used to fine-tune the publisher's models under a legitimate-interest basis, with no opt-out described anywhere. Everything produced during a lesson, including what the AI generates, is declared the exclusive property of the company. The published minimum age is 18 in the legal texts but 13 in the help centre, a contradiction the publisher should settle. Companies that need a signed data processing agreement, a subprocessor list or a security certification will not find them, and the self-serve business plan begins at 200 seats.

The company itself looks solid: founded in 2022, more than ten million downloads on Google Play, a 4.8 rating across 161,000 App Store ratings, and a USD 32.5 million Series A led by Blossom Capital in 2024. Treated as what it is — a tireless conversation partner that complements human teaching rather than replacing it — Praktika is a well-executed tool, provided the learner accepts that the conversations feed the models behind it.