CrafterQ
CrafterQ is a conversational AI agent platform for business websites. It trains an agent on your own site, documentation, FAQs and files, then embeds it with a single script line to capture leads, lift conversions and answer support questions.
What is CrafterQ?
CrafterQ is a SaaS platform that turns a company's own content into a conversational AI agent and drops it onto a website with a single line of code. It is published by Crafter Software Corporation, the McLean, Virginia company behind CrafterCMS, an open-source headless CMS launched in 2013; the two products share one Trust Center.
The premise is that visitors should be able to ask rather than navigate. Instead of drawing on a public corpus, each agent is trained exclusively on material the customer supplies: website pages crawled from a URL or a domain, product documentation, knowledge bases, FAQs, PDF and Word files, pasted text and question-and-answer pairs. The documentation describes four building blocks, Agents, Sources, Actions and Deployments. Sources feed the knowledge. Actions let the agent do something rather than merely reply, with Lead Capture (an inline contact form) and Escalate to Human (an email or webhook notification) available today and e-commerce workflows announced for later. Deployments push the finished agent out.
Before going live, a Playground lets you rehearse prompts and tune tone, system instructions and model creativity. Retraining runs on demand or automatically, weekly on Solo and daily on Team and Business, by recrawling the source site. An organization can run several agents, one per business unit or per channel.
Distribution is meant to be omnichannel: websites and online stores, mobile apps, employee intranets, messaging apps and voice devices, in text or in voice, across dozens of languages with switching allowed mid-conversation. A public REST API at api.crafterq.ai/v1, documented as an OpenAPI reference rendered with Redoc, opens from the Team plan upward.
CrafterQ claims more than 1,000 companies and displays logos including Experian, eBay, Rakuten and Mastercard, and it was named to the 2026 KMWorld AI 100. Security rests on a SOC 2 Type II badge, encryption in transit and at rest, role-based access controls and a Vanta Trust Center. The product is active, with a public service status page covering the AI Agent and the Admin Console and no incident on record.
What it does
- Create an AI agent trained on your own content in a few minutes
- Connect sources: crawl a site URL, upload PDF, Word or text files, add question-and-answer pairs
- Customize system instructions, personality, tone, avatar, colors and branding
- Test prompts, tone and model creativity in the Playground before going live
- Add Actions: capture leads through an inline form, or escalate to a human by email or webhook
- Deploy with one line of script on a website, store, intranet, mobile app or messaging channel
- Track analytics and conversation logs, then retrain on demand or on an automatic weekly or daily schedule
When to use CrafterQ / When not to
A quick filter to help you decide if CrafterQ is the right fit.
When to use CrafterQ
- Marketing and e-commerce teams on WordPress, Shopify, Webflow or Magento who want a site assistant live without a developer
- Support and customer success teams looking to deflect repetitive questions with answers drawn from their own documentation and FAQs
- Lead-generation focused small businesses and agencies that want visitors captured in conversation and escalated to a human when needed
- Documentation, knowledge base and intranet owners whose users would rather ask a question than browse a menu
- Multilingual or multi-brand organizations serving visitors across web, messaging apps and voice channels in dozens of languages
When not to use CrafterQ
- Anyone expecting legal, medical, financial or other professional advice, which the terms of service exclude explicitly
- Teams that cannot put a human review step in front of AI answers, since outputs are described as probabilistic and possibly inaccurate
- Builders who want to train a competing product on the service or to resell and sublicense it, both of which are prohibited
- Users under 18, for whom the service is not intended
- Organizations hoping for a production-grade free tier: the Free plan stops at one agent, 75 messages per month and 500 KB of training data
How to use CrafterQ
A typical end-to-end flow, from setup to results.
- Create an account at app.crafterq.ai/signup; the Free plan asks for no credit card
- Open the Agents screen and create an agent: name, description, system instructions, tone, avatar, colors and display mode
- Connect your sources: URLs or domains to crawl, PDF and Word files, pasted text, question-and-answer pairs
- Let CrafterQ crawl, ingest and train the agent on that material
- Install the Actions you need, Lead Capture and Escalate to Human, and write their When to use instructions; Actions require a paid plan
- Rehearse in the Playground, adjusting instructions, tone and model settings until the answers hold up
- Deploy from the Deploy Agent screen: install the plug-in or paste the code snippet into your site
- Watch the analytics and conversation logs, then retrain as your content changes
- For help, use the in-app support form, which is reserved for paid subscriptions; general questions go to the community
Pros & Cons
Pros
- Answers are grounded in your own content rather than a public corpus, which limits off-topic drift
- No-code rollout through a single script line, with a first agent announced live in minutes
- A permanent free plan with no credit card lets you test the product end to end
- Public documentation and a genuinely documented public REST API with an OpenAPI reference
- A complete and dated legal corpus published in the open: terms, privacy policy, DPA, acceptable use and cookie policies
- Explicit commitment not to train public or shared foundation models on customer content, with a claimed SOC 2 Type II and a Trust Center
- Established publisher (CrafterCMS since 2013), a public service status page and a place in the 2026 KMWorld AI 100
Cons
- The free plan is very narrow: 75 messages per month and 500 KB of training data
- A single agent is included on every self-serve plan, Business at 399 USD per month included; each extra agent costs 19 USD per month
- API access opens only at the Team plan, and removing the Powered by CrafterQ mention is a 79 USD per month add-on
- No free trial of the paid plans, and fees are declared non-refundable except where the law requires otherwise
- Support runs through an in-app form reserved for paid subscriptions, with no published support email address
- No Article 27 EU representative, and no hosting detail beyond the United States; the subprocessor list sits behind a JavaScript-rendered Trust Center
- No documented opt-out from model training, no mobile app of its own, and integration lists scattered across marketing pages rather than a verifiable directory
Pricing & Plans
CrafterQ offers a permanent free plan: Free, at 0 USD per month, limited to one agent, one user, 75 messages per month and 500 KB of training data, with no credit card required. The lowest paid entry point is the Solo plan at 29.00 USD per month on monthly billing, or 23.20 USD per month on annual billing (278.40 USD per year), the 20% annual discount applying to all four paid tiers and to every add-on. Subscriptions renew automatically and are invoiced in advance, taxes excluded, and fees are stated to be non-refundable except where the law requires otherwise; cancellation is available at any time from the dashboard and takes effect at the end of the current period.
- 0 USD/month - 1 agent
- 1 user
- 75 messages/month
- 500 KB of training storage
- 29 USD/month (23.20 USD/month billed annually) - 1 agent
- 2 users
- 750 messages/month
- Agent Actions
- 15 MB of storage
- weekly retraining
- 99 USD/month (79.20 USD/month billed annually) - 1 agent
- 3 users
- 5
- 000 messages/month
- Agent Actions
- 50 MB of storage
- daily retraining
- API access
- 399 USD/month (319.20 USD/month billed annually) - 1 agent
- 5 users
- 20
- 000 messages/month
- Agent Actions
- 150 MB of storage
- daily retraining
- API access
- custom quote - higher limits
- private hosting
- choice of LLM
- dedicated AWS infrastructure
- enterprise SSO
- support SLA
- customer success manager
- 1
- 000 messages/month 19 USD
- extra agent 19 USD
- extra user 19 USD
- 50 MB of storage 25 USD
- branding removal 79 USD (all 20% off on annual billing)
Data, GDPR & hosting
A consolidated view of how CrafterQ handles your data.
GDPR overview
GDPR is addressed concretely, if not completely. The privacy policy and the terms of service carry an effective date of 1 January 2026 and a last-updated date of 26 January 2026, and a data processing addendum bearing the same dates is published and incorporated by reference into the terms. It names the GDPR, the UK GDPR and the CCPA/CPRA as applicable laws, casts the customer as controller and CrafterQ as processor acting on documented instructions, and commits to assisting with data subject requests, notifying breaches without undue delay and supplying audit information on reasonable written request. Access, rectification, erasure, restriction, objection and portability are offered through privacy@crafterq.ai, with Californian CPRA rights set out separately. Transfers rely on standard contractual clauses, the policy stating plainly that the United States has not been deemed adequate under Article 45. No Article 27 EU representative and no data protection officer are named.
Who owns the data?
Under the terms of service you keep all rights to your Customer Content, and you own the AI Outputs generated from it. CrafterQ receives only a limited license to operate the service, produce those outputs and maintain security and performance, and it retains ownership of the platform, the models and the underlying technology. Your content is isolated in your own account and is not made available to other customers unless you authorize it or the law compels it. The data processing addendum casts you as controller and CrafterQ as processor. One exception runs the other way: feedback and suggestions you send become usable by CrafterQ under a free, worldwide, non-exclusive license and are treated as non-confidential.
Reuse rights
In practice, yes: what you upload stays yours and the AI Outputs generated from it belong to you, so no permission has to be requested before publishing, exporting or reusing them. CrafterQ takes only the operating license it needs to run the service. On the publisher's side the picture is narrower. The privacy policy lists three families of data: what you provide (account, credentials, billing, support exchanges), Customer Content processed on your behalf, and automatic technical data such as IP address, device, browser, operating system and logs. These serve to deliver and maintain the service, generate AI answers at your instruction, authenticate, bill, support, monitor performance and security, and meet legal obligations. The policy states that personal data is not sold, and that Customer Content, chat logs and uploaded data are not used to train public or shared foundation AI models; only aggregated and anonymized Service Data feeds product improvement and security. Data is shared with service providers and subprocessors (hosting, AI inference, analytics, support, payments), with legal authorities where required, and with an acquirer in a merger or acquisition. Cookies are essential, experience and usage-analytics cookies, controllable from the browser.
Data retention & training
Hosting summary
CrafterQ states that it is headquartered in the United States and that personal data processed through the service may be transferred to and processed in the United States or in other jurisdictions. Beyond that sentence, no data center, country or region is named. The Enterprise plan adds private hosting on dedicated AWS infrastructure, and a marketing page mentions support for data residency requirements without further detail. Subprocessors are declared for cloud hosting, AI inference, analytics, support and payments, with the current list said to be available through the Trust Center or on request; that Trust Center is a JavaScript-rendered Vanta page whose content could not be verified. Announced safeguards are encryption in transit and at rest, role-based access controls, logging and monitoring, and incident response, alongside a SOC 2 Type II badge on the home page. One caveat on reading network data: the domain's resolved IP address geolocates to Zurich, Switzerland, on Amazon's AS16509 network, but that is a CDN edge node and says nothing about where data is stored.
Things to keep in mind
Risks and trade-offs to weigh before adopting CrafterQ.
- AI outputs are probabilistic: the terms warn they may be inaccurate, incomplete or outdated and require human review before and during use, so treat the agent as a first line rather than an authority
- The service is supplied AS IS and AS AVAILABLE, with no warranty of error-free or uninterrupted operation, and liability is capped at the fees paid over the twelve months preceding a claim
- Virginia law governs, with a mutual waiver of jury trial, a real constraint for a European buyer facing a dispute
- Fees are non-refundable and subscriptions renew automatically unless cancelled before renewal; message and storage quotas are tight on the lower plans and overages arrive as billed add-ons
- Crawling external sites is your responsibility: you warrant your right of access and your compliance with third-party terms and robots.txt
- Data is transferred to the United States, a country not deemed adequate under Article 45 of the GDPR, and no Article 27 EU representative is designated
- The no-training commitment covers public or shared foundation models only, and says nothing about private training; delegating answers to an agent can also erode a team's own grasp of its content
Setup & Integrations
Technical difficulty
Low on the standard path. Deployment is no-code: paste a single script into your site, or install the plug-in on WordPress. No development skills are needed, and the Playground lets you rehearse before going live. CrafterQ announces minutes for a first agent, under an hour for a messaging channel and one to two hours for a multilingual rollout. A developer route exists but stays optional: a documented REST API with key-based authentication at api.crafterq.ai/v1. The real effort is editorial rather than technical, in the quality of the source content, the system instructions and the triggering rules of each Action.
Deployment
Integrations
Supported languages
Behind CrafterQ
Fundraising
Social
Resources
All the official URLs gathered for verification and reference.
Frequently asked questions
What is a website AI agent?
How is CrafterQ different from a classic chatbot?
What can I train the agent on?
Does CrafterQ train public AI models on my data?
How long does it take to deploy?
Does it work with my CMS?
How many languages are supported?
Is there an API?
Is there a free plan, and is there a free trial?
Where is my data hosted, and is there a DPA?
Should you pick CrafterQ?
CrafterQ does what it says on a narrow, well-defined perimeter: it turns your own content into a conversational agent and puts it on your site without a developer. What surrounds the product is unusually complete for a young tool. Public documentation, a documented REST API, a service status page, a Trust Center and a full, dated legal corpus (terms, privacy policy, DPA, acceptable use, cookies, all effective 1 January 2026) are rare at this price point, and the publisher is no newcomer: Crafter Software has been selling CrafterCMS to enterprises since 2013, and CrafterQ was named to the 2026 KMWorld AI 100.
The commercial model is honest but tight. The freemium entry is genuine, with no credit card, yet 75 messages a month is a demonstration rather than a deployment, and a single agent is included all the way up to the 399 USD Business plan. API access waits for Team, and removing the vendor mention costs 79 USD a month. There is no trial of the paid tiers, and fees are non-refundable.
Three points deserve a closer look before signing. No support email address is published, and the in-app form is reserved for paying customers. No Article 27 EU representative is designated, while transfers to the United States rest on standard contractual clauses. And the subprocessor list is promised through a Trust Center whose content could not be read.
The natural fit is a business website, an online store, a knowledge base or an intranet whose owners want visitors and employees to ask instead of browse, using content they already own and control. Teams needing high message volumes, several distinct agents or contractual guarantees on European hosting should price the Enterprise route and ask their questions first.
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