heydiga
heydiga is a Spanish AI receptionist that answers phone calls and WhatsApp messages 24/7 for local service businesses — salons, restaurants, garages, clinics and estate agencies — booking appointments, answering routine questions and handing over to staff when needed.
What is heydiga?
heydiga is a conversational AI platform that automates inbound phone calls and WhatsApp conversations for local service businesses. It introduces itself in the first person as an AI receptionist — Atiendo todas tus llamadas y mensajes, "I answer all your calls and messages" — and the framing is literal: a dedicated phone line comes with the service, and the agent picks up, works out what the caller wants and acts on it. Conversation is meant to feel natural, with no menus and no keypad options. The public pages claim 35 languages, though other parts of the same site say 30 or 50.
The home page sets out twelve capabilities: 24/7 answering, multilingual conversation, voice intelligence, WhatsApp handling, appointment booking, transfer to a human, customer memory, lead capture, satisfaction measurement, reminders and continuous learning. Underneath, heydiga describes a multi-vendor speech-to-text layer, a multi-LLM orchestrator, multi-vendor text-to-speech, several evaluation passes and a human-in-the-loop step.
Everything is steered from a single dashboard where the business writes its own rules: opening hours, services, durations, who works when, and the exceptions. The same panel brings together calls, WhatsApp threads, transcripts, the calendar and the metrics.
The product also ships in five sector editions under separate brands: DigaLook for beauty, DigaFood for restaurants, DigaMotor for automotive, DigaClinic for healthcare and DigaLiving for real estate.
The publisher is HEYDIGA TECH, S.L., headquartered in Barcelona with teams in Barcelona and Madrid, founded by Sergio Espeja (CTO, previously at Jobandtalent) and David Zafra (product, previously at Tuenti, Jobandtalent and Hawkers). Its corporate site claims 20% incremental revenue, up to 10x return on investment and 72% savings on resources, and points to a group of fifteen hair salons that handled more than 5,000 calls in a single month. The company blog announces automotive partnerships with Audi, Toyota and Triumph, and reports that 21% of inbound calls at dealerships go unanswered with 85% of those callers never trying again. Every one of these figures is the vendor's own.
What it does
- Answers inbound phone calls 24 hours a day, seven days a week
- Replies to WhatsApp messages through the same agent
- Books, reschedules and cancels appointments in the calendar the business already uses
- Sends reminders and confirmations automatically
- Qualifies leads and routes them to the right team in real time
- Transfers the caller to a human when it cannot answer
- Analyses every conversation: metrics, transcripts, sentiment and NPS
When to use heydiga / When not to
A quick filter to help you decide if heydiga is the right fit.
When to use heydiga
- Local service businesses where the phone is the main booking channel: hair and beauty salons, restaurants, car workshops and dealerships, clinics and estate agencies
- Front-desk and reception teams that keep getting interrupted mid-service, with their hands busy or a customer already in front of them
- Multi-site operators juggling several calendars, several teams and one brand standard across locations
- Small businesses and self-employed professionals, the audience the purchase flow addresses explicitly
- Businesses losing a high volume of calls outside opening hours: the home page calculator assumes 40% of those missed calls were service enquiries
When not to use heydiga
- Buyers who want to compare rates before signing up: there is no public pricing page, the grid sits behind the login screen
- Developers expecting public API documentation, since the announced unified API is not documented anywhere publicly
- Teams that need native mobile apps, as there is no iOS or Android application
- Anyone looking for a general-purpose assistant: the product only covers phone and WhatsApp customer contact
- High call volumes on a tight budget, as the vendor's own comparison warns that heavy users pay more under usage-based tiers
How to use heydiga
A typical end-to-end flow, from setup to results.
- Start from the home page and press the free trial button, labelled "Probar la recepcionista IA gratis" on the Spanish site, to trigger a demonstration call
- Enter your business name, picked from Google Places autocomplete, and your phone number, then wait for the agent to call you back
- Use the suggested questions during the demo call: opening hours, services offered, booking an appointment
- Create an account and go through onboarding: choose a plan, pay, and start configuration
- Allow two to three days, the delay the onboarding screen announces to activate the phone line and configure the agent
- Watch for the email that opens access to the dashboard, with the steps to finish training and testing the assistant
- Set the business logic in the dashboard: opening hours and exceptions, services and durations, and each person's schedule
- Add the booking rules you need, such as the example given of no bookings within 30 minutes of closing time
- Ask for setup assistance if you need it, which is included from the Growth tier upwards
- Run day-to-day operations from one place: calls, WhatsApp messages, transcripts, the calendar and the metrics
Pros & Cons
Pros
- Calls, WhatsApp, transcripts, calendar and metrics all live in a single dashboard (vendor's own assessment)
- Built around real booking flows rather than simply picking up the phone (vendor's own assessment)
- Clear structure for business rules and exceptions: hours, services, durations, who works when (vendor's own assessment)
- Ready-made sector editions for beauty, restaurants, automotive, healthcare and real estate
- 15-day free trial with no charge on the day you sign up and cancellation at any time
- Documented compliance base: public DPA, ISO/IEC 27001:2022 and ENS security policy, servers stated to be in the EU
- Handover to a human is designed in for the cases the agent cannot resolve
Cons
- No public pricing page: /pricing returns the login screen, and the Starter and Growth amounts are published nowhere
- The vendor's own comparison warns that heavy users will pay more because of usage-based tiers
- The same comparison concedes heydiga is newer internationally, with few references outside Spain
- No API documentation is published, even though a unified API is advertised
- No iOS or Android application
- The site contradicts itself on language coverage, quoting 30, 35 or 50 depending on the page, and the interface itself ships in six languages only
- No subprocessor list is published, only kept and made available to the customer, and no documented way to opt data out of agent training
Pricing & Plans
There is no permanently free plan. A 15-day free trial is offered, with no payment taken on the day of sign-up and cancellation at any time. No public pricing page exists: /pricing and /precios both return the login screen. The lowest price point traceable in public sources is EUR 199 per month, given as a starting price marked "approx." in a comparison article published by heydiga on its own blog, and matched by the "Profesional" tier (199 EUR, monthly) in the site's embedded catalogue. The top tier, "Enterprise", is priced on quotation. Billing follows a quota model: an allowance of agent minutes is included each month, with additional minutes charged beyond it. The amounts for the Starter and Growth tiers of the actual purchase flow are not published.
- 24/7 answering
- multilingual conversation
- WhatsApp notification
- appointment booking and transfer to the team. Amount not published.
- everything in Starter plus setup assistance
- simultaneous calls
- customer data capture
- continuous learning
- software integration
- and WhatsApp as an add-on. Amount not published.
- everything in Growth plus multi-location support and Voice Intelligence.
- Profesional — 199 EUR per month
- the only figure carried by the marketing side of the site.
- Enterprise — custom pricing
- on quotation.
- Every tier is expressed in agent minutes per month
- with an extra-minute rate beyond the allowance
- and is fronted by a 15-day free trial with no charge on sign-up day and free cancellation.
- the marketing site (Profesional
- Enterprise) and the purchase flow (Starter
- Growth
- Business) do not use the same tier names
- and no public page reconciles the two.
Data, GDPR & hosting
A consolidated view of how heydiga handles your data.
GDPR overview
GDPR compliance is claimed explicitly and documented in unusual detail. The controller is HEYDIGA TECH, S.L., NIF B-22.758.122, Passeig de Gràcia 50, 08007 Barcelona; being established in the EU, the company needs no Article 27 representative and names none. The privacy policy lists access, rectification, erasure, restriction, objection, portability and the right not to be subject to a decision based solely on automated processing, exercised at dpo@heydiga.com or by post. The supervisory authority is named: the Agencia Española de Protección de Datos in Madrid. A public Article 28 data processing agreement dated May 2026 adds breach notification within 48 hours and customer audits on 15 days' notice. The texts cite GDPR (EU) 2016/679 and Spanish LOPDGDD 3/2018, and a public security policy claims alignment with ISO/IEC 27001:2022 and the Spanish ENS framework.
Who owns the data?
heydiga runs a two-tier model. For the data of people who use its Platform, HEYDIGA TECH, S.L. is the controller. For the data it handles on behalf of a business customer — callers, bookings, conversations — it acts as a processor under Article 28 GDPR, and the data processing agreement states that the customer keeps ownership, control and responsibility over that data. heydiga's access is expressly framed as access on behalf of a third party, never an assignment or disclosure of data. When the contract ends, the customer chooses between return of the data in a structured, commonly used and machine-readable format, transfer to another processor, or secure deletion of every copy.
Reuse rights
The privacy policy ties processing to running the service: automated handling of calls and messages, managing bookings and appointments, reminders and confirmations, answering frequently asked questions, and escalation to a human. Call recording and transcription only happen if the business customer switches them on. Service improvement, including statistical and analytical purposes, is stated to run always on anonymised or aggregated data, while the public home page claims the agent analyses every call, detects patterns and trains continuously, so a customer's own conversations do feed the agent that serves them. The legal bases cited are consent, performance of the contract, legal obligation and legitimate interest. heydiga states that it makes no commercial or advertising transfer of data to third parties without prior, express consent, though Google Analytics (_ga) and Google Ads (ads_pref) cookies sit alongside its own. Business customers remain the controller of the data processed for them and can have it returned in a structured, commonly used and machine-readable format.
Data retention & training
Hosting summary
heydiga states "Servers in the EU" in the security and compliance block of its corporate site. No hosting country and no cloud provider is named, so the claim stops at region level. The privacy policy and clause 5.9 of the data processing agreement carry the same commitment: no international transfer of personal data outside the European Economic Area without first securing the adequate safeguards required by the applicable rules, meaning an adequacy decision, standard contractual clauses or an equivalent mechanism. Third-party tools visible in the site's code use European endpoints, with PostHog on eu.i.posthog.com and Pusher on the eu cluster. The IP addresses the domains resolve to — Amazon for app.heydiga.com, Cloudflare for the root domain, both geolocated in the United States — are anycast CDN nodes and say nothing about where data is stored. The publisher is established in Barcelona, and its public information security policy claims alignment with ISO/IEC 27001:2022 and the Spanish ENS framework set by Royal Decree 311/2022.
Things to keep in mind
Risks and trade-offs to weigh before adopting heydiga.
- Call recording and transcription are switched on by the business, not by heydiga, so the duty to tell callers they are being recorded, and that they are speaking to a machine, falls on you
- Pricing is opaque: no public rate card, /pricing and /precios return the login screen, and the 199 EUR per month figure comes from a vendor blog post marked "approx.", not from a pricing page
- Tier names differ between the marketing site (Profesional, Enterprise) and the actual purchase flow (Starter, Growth, Business), so what you compare beforehand is not what you buy
- Language coverage is stated as 35 on the public home page, more than 30 in the marketing grid and 50 in the onboarding Starter tier: check the languages you really need before committing
- The same Profesional 199 EUR / Enterprise Custom grid is rendered on the sibling sites digalook.com, digafood.com and digamotor.com, so the figure is not specific to the heydiga brand
- The home page loss calculator rests on an unsourced assumption, that 40% of missed calls were service enquiries: treat its output as marketing rather than as a business case
- The root domain and the app subdomain publish the same legal text with different contact addresses (info@ against hello@), and the incorporation date cannot be traced from the site, the Spanish registry contradicting the first web archive
Setup & Integrations
Technical difficulty
Low for the business, with a short wait. No technical skill is needed: everything is configured through dashboard forms. The trial takes seconds, a business name and a phone number, and the agent calls back. Onboarding then quotes two to three days to activate the line and configure the agent. You supply the business logic: opening hours and exceptions, services and durations, staff schedules and booking rules. Setup assistance is included from the Growth tier. Connecting a CRM, ERP or calendar through the unified API is the one potentially technical step, and it is not publicly documented.
Deployment
Integrations
Supported languages
Behind heydiga
Fundraising
Social
Resources
All the official URLs gathered for verification and reference.
Alternatives
Tools that compete with or complement heydiga.
Frequently asked questions
Which channels does the heydiga agent answer on?
How many languages does the agent speak?
Is there a free trial?
Are the prices public?
Is there a permanently free plan?
What happens when the agent cannot answer a question?
How long does it take to go live?
Where is the data hosted?
Is a data processing agreement available?
Is there a mobile app or a public API?
Should you pick heydiga?
heydiga is a narrow tool, and that is its strength. It does one job — the phone and WhatsApp front desk of a local service business — and builds the whole product around it: a dedicated line, an agent that books into the calendar already in use, business rules and exceptions written in a single dashboard, and five sector editions so that a salon, a restaurant, a garage, a clinic or an estate agency each start from something recognisable. For a business where the phone rings while everyone's hands are full, the fit is obvious.
The compliance base is unusually well documented for a company this young: a public Article 28 processing agreement, a published information security policy claiming ISO/IEC 27001:2022 and ENS alignment, a named data protection contact and a commitment to servers in the EU. That is more than most tools of this size put in writing.
The pricing side is the opposite. There is no public rate card at all; the only figure a buyer can find, around 199 EUR per month, comes from the vendor's own blog and carries an "approx." caveat, while the tiers actually sold during onboarding are named differently and priced nowhere. Anyone comparing options will have to sign up to see the numbers.
The company itself is young — incorporated in 2025, funded, with named automotive partnerships but little international track record, something the vendor concedes. Set against that, the 15-day trial with no charge on sign-up day is the sensible way in: it costs nothing to put the agent on a real line for a fortnight and judge it on the calls it actually handles, rather than on the metrics the site advertises.
- Choosing a selection results in a full page refresh.
- Opens in a new window.