Findable
Findable is an answer engine optimization platform that tracks how ChatGPT, Gemini, Claude, Perplexity and six other engines mention a brand, then turns those findings into content and technical fixes for agencies and in-house SEO teams.
What is Findable?
Findable is an Answer Engine Optimization platform: it works on how a brand appears inside the answers generated by AI assistants, rather than on classic search result pages. Its opening argument is that ChatGPT, Google AI Mode and Perplexity now serve, according to the site, more than a billion people asking what to buy, what to watch, what to try and where to travel.
The platform announces coverage of ten engines: ChatGPT, Google, Gemini, Claude, Perplexity, Copilot, Grok, Meta, Alexa and DeepSeek. It organises work in three movements — measure the current position, optimise, then monitor and adjust. Rather than a single dashboard, it is assembled as a toolkit of nine modules, each also published under its own domain: Content Gap, Query Search, Brand Report, FAQ Generator, Search Console Audit, SEO Content Lead, Crawlability Check, Google Trends and EEAT Check.
The homepage demonstration makes the principle concrete: for a prompt such as best smartphone with long battery life?, the product shows the ranking ChatGPT returns and the sources behind it — Android Authority, uswitch.com, Tom's Guide, PhoneArena, Geeky Gadgets. The crawlability report reads access agent by agent, split between search engines (Google, Bing, Baidu, DuckDuckGo, Yandex, Brave), AI crawlers (ChatGPT training, search and browsing, Claude, Perplexity, Common Crawl, Google AI and Gemini, Meta AI, Apple, Amazon) and social networks. Competitive tracking works by adding rival prompts or domains, comparing visibility scores and converting the difference into content to produce. Prompts are re-run daily and can be targeted by regional persona and by language.
Findable connects to Google Search Console and Microsoft Bing Webmaster Tools, and access is through a Google account. The stated positioning is explicit — more than a dashboard: show the data that reveals the problem, then supply the tools that fix it. The site claims use by ByteDance, Klarna, Wix, Zillow, Groupon, Virgin, Bertelsmann, taskrabbit, Tencent, Kiwi, dentsu and Fashion Nova, and displays G2, Trustpilot and Product Hunt badges, none of them carrying a numeric rating. The publisher is Soundland GmbH, based in Vienna, Austria, with Peter M. Buch as founder and CEO.
What it does
- Track what AI assistants answer about a brand, and which sources they cite in those answers.
- Measure an AI visibility score and follow how it moves over time.
- Monitor competing brands and compare their share of recommendations.
- Identify the content gaps that cost citations, and turn them into a work backlog.
- Check whether AI crawlers and search engines can reach the site, agent by agent.
- Generate optimised FAQs and editorial content briefs to close those gaps.
- Audit ChatGPT and Google traffic from Google Search Console data.
When to use Findable / When not to
A quick filter to help you decide if Findable is the right fit.
When to use Findable
- SEO agencies running answer engine visibility as a retained service across several client brands at once, with onboarding and reporting to match.
- In-house SEO teams asked to explain why AI assistants recommend a competitor rather than their own brand, and what to do about it.
- Consumer brands whose products come up in buying questions put to assistants, where being cited in the answer is the whole game.
- Content teams that need a concrete backlog: which questions go unanswered, which FAQs to publish and which editorial briefs to commission next.
- Site owners and technical leads who need to verify, agent by agent, that AI crawlers and search engines can reach their pages, and who already have Google Search Console and Bing Webmaster Tools in place.
When not to use Findable
- Teams shopping for an all-in-one marketing suite: Findable does nothing outside answer engine visibility, with no CRM, no paid media and no email marketing.
- Anyone who needs generated images, video or code: the outputs are reports, optimised FAQs and content briefs, and nothing else.
- Organisations whose purchasing goes through a legal review: with no terms of service and no privacy policy published, there is no contractual document to submit.
- Brands that need Claude, Perplexity or Grok monitoring on a modest budget: the free plan covers ChatGPT and Google only, and those three engines are reserved for the Enterprise tier at an undisclosed price.
- Users who need a mobile app, a browser extension, an alternative to Google sign-in or a documented API: the product is web-only, Google account authentication is the sole entry point, and no API documentation is published.
How to use Findable
A typical end-to-end flow, from setup to results.
- Sign in on the site: Sign in with Google is the only authentication offered, and setup is advertised as taking seconds — or book the guided onboarding session offered on the site if you would rather be walked through it.
- Start on the free plan: no credit card is requested at sign-up.
- Add your brand to the workspace.
- Define the competitors you want to be measured against.
- Measure your starting AI visibility — the onboarding shows ChatGPT, Claude and Perplexity, though the engines actually monitored depend on your plan.
- Connect Google Search Console and Microsoft Bing Webmaster Tools.
- Run the audits: crawlability agent by agent, content gaps, EEAT signals.
- Produce the fixes: generate optimised FAQs and editorial content briefs from what the audits surfaced.
- Follow your prompts as they are re-run daily, filtered by regional persona and by language.
- Compare your share of recommendations with your competitors' and adjust the content plan accordingly.
Pros & Cons
Pros
- Broad announced engine coverage: ten answer engines, from ChatGPT and Google to Claude, Perplexity, Grok, Meta, Alexa and DeepSeek.
- A complete chain from diagnosis to correction: the product does not stop at a dashboard, it also produces the FAQs and briefs meant to close the gaps it reports.
- The Google Search Console connection ties AI visibility back to traffic actually observed, instead of leaving a score floating on its own.
- A permanent free plan, with no credit card required, so the approach can be evaluated without commitment.
- A crawlability report readable agent by agent, AI crawlers included — a concrete, actionable diagnostic that is rarely exposed this plainly.
- Competitive tracking built into the product logic rather than sold as a separate module.
- An annual commitment at EUR 83 per month instead of 99, presented as two months free, and a complete Austrian Imprint that identifies the publisher without ambiguity.
Cons
- No privacy policy and no terms of service are published, so the service comes with no written rules for the customer to rely on.
- The GDPR is never mentioned, no data processing agreement is offered, and no sub-processors are listed.
- No contact email address is published anywhere, Imprint included: email support appears in the pricing table, but no address is given for it.
- Nothing is published about where data is hosted or how long it is kept.
- Engine coverage is heavily tiered: the free plan monitors ChatGPT and Google only, Meta arrives with Pro, and Claude, Perplexity and Grok are Enterprise-only — a tier whose price is custom and not public.
- API access is advertised in the Enterprise tier but no documentation is published; authentication is limited to Google accounts; and there is no mobile app and no browser extension.
- Signs of a young product: the Articles section of the resource library is still marked as coming soon, the stars shown beside the G2, Trustpilot and Product Hunt badges carry no numeric rating, and the same founder quote is credited to Founder, CEO at Findable on the homepage and to Head of SEO at Candycat Agency on the pricing page.
Pricing & Plans
Findable offers a permanent free plan, available without a credit card. The lowest paid entry point is the Pro plan at EUR 83.00 per month on an annual commitment, or EUR 99.00 per month when billed monthly. The Enterprise & Agencies plan is priced on quotation and no amount is made public.
- answer engine audits
- content generation and email support
- with monitoring limited to ChatGPT and Google.
- the full AEO platform
- audits
- content generation
- Prompt Monitoring and email support
- with ChatGPT
- Google and Meta monitored.
- everything in Pro plus a dedicated AEO expert
- custom usage limits
- white-label
- API access
- email support with a dedicated Slack channel and a 24-hour SLA
- with ChatGPT
- Meta
Data, GDPR & hosting
A consolidated view of how Findable handles your data.
GDPR overview
Findable makes no reference to the GDPR. The words GDPR and DSGVO appear nowhere on the site, no privacy policy is published, and no terms of service exist either. There is no data processing agreement on offer, no list of sub-processors, no named data protection officer, and no contact email address at all — not even for exercising data subject rights. What the site does publish is a complete Austrian Imprint naming Soundland GmbH in Vienna, with its commercial register and VAT numbers. That establishment inside the European Union means the GDPR applies to the company by law, whatever the site says or omits, and it also means no Article 27 representative is required, since that obligation concerns controllers established outside the EU. No security certification and no encryption commitment is mentioned.
Who owns the data?
Findable publishes no terms of service and no privacy policy, so no clause on data ownership, licensing or assignment can be read anywhere. The only legal document online is the Austrian Imprint, which identifies the publisher precisely — Soundland GmbH, Lechnerstraße 6/6, 1030 Vienna, commercial register FN 637555g, VAT ATU81191915 — and says nothing whatsoever about data. In practice, signing in requires a Google account and the product connects to Google Search Console, so a third-party identity and a customer's own traffic data reach the publisher with no published text stating who may use them, for what, or for how long. Being established in Austria, Soundland GmbH remains bound by the GDPR regardless of what its site does or does not publish.
Reuse rights
With no terms of service published, nothing states whether the reports, brand FAQs and editorial briefs produced inside Findable may be reused, republished or resold freely. The product exists to generate copy intended for publication on the customer's own site — optimised FAQs, editorial briefs, technical corrections — so commercial reuse is plainly the expected use, yet no output licence is granted in writing anywhere. The Enterprise tier goes further and advertises white-label delivery, which implies redistributing deliverables under an agency's own brand, again without any text setting the conditions. Users who need an explicit, enforceable right to reuse what the platform produces will have to obtain it contractually from Soundland GmbH.
Data retention & training
Hosting summary
Findable publishes nothing about where customer data is hosted: no country, no region and no provider is named. There is no trust or security page, no certification is claimed, no encryption commitment is described, and no list of sub-processors is published. The only established jurisdictional fact is the publisher's own establishment: Soundland GmbH is registered in Vienna, Austria, which places the company under EU law and therefore under the GDPR. A registered seat, however, says nothing about where production infrastructure and customer data actually sit. The site itself is served behind Cloudflare's anycast network, which describes how the public pages are distributed and cannot be read as an indication of where customer data is stored or processed. Organisations with data residency obligations should treat the hosting location as unknown and obtain it in writing from the publisher before any deployment.
Things to keep in mind
Risks and trade-offs to weigh before adopting Findable.
- You would be accepting a service whose rules are not written down: with no terms and no privacy policy, there is nothing binding the publisher and nothing to invoke if a dispute arises.
- The tool asks for access to Google Search Console, and therefore to sensitive traffic data about your site, with no published document describing how that data is handled, stored or shared.
- Nothing states whether customer data is used to train models, and no opt-out is documented anywhere.
- Sign-in depends on a Google account alone: a single identity provider stands between you and your workspace, and losing that account means losing access.
- Optimising for generative answers can drift into writing for machines rather than for people; editorial quality suffers quickly when a visibility score becomes the only measure of a page.
- AI visibility scores move from one run to the next. Reading mechanical causality into those variations, or reshaping a content strategy on a single week's movement, leads to poor decisions.
- The whole product depends on third-party engines whose answers and rules change without notice, and watching competitors too closely can push every brand in a sector towards the same content.
Setup & Integrations
Technical difficulty
Setup is light. There is no code to install and no script to place on the site: you sign in with a Google account, then complete three steps — add your brand, define your competitors, connect Google Search Console. The site advertises setup in seconds. The real prerequisites are administrative rather than difficult: connecting Search Console and Bing Webmaster Tools requires being a verified owner of the domain, and reading the crawlability and EEAT reports usefully assumes some technical SEO background. A guided onboarding session can be booked, and the Enterprise tier includes a dedicated expert.
Deployment
Integrations
Behind Findable
Fundraising
Resources
All the official URLs gathered for verification and reference.
Frequently asked questions
What does Findable do?
Which AI engines are monitored, and on which plan?
Is there a free plan, or a free trial?
What does the first paid plan cost?
Can I monitor my competitors?
What does Findable connect to?
Can prompts be tracked by language and by market?
Is there a mobile app or an API?
Does the site publish terms of service and a privacy policy?
Who publishes Findable, and can I see the product before signing up?
Should you pick Findable?
Findable proposes something coherent and well bounded: measure where a brand stands in the answers AI assistants give, then correct what holds it back. The diagnosis-to-fix chain is its real claimed differentiator, since most competing products stop at a dashboard while Findable also produces the FAQs, briefs and technical findings meant to close the gaps it reports. The Google Search Console connection matters for the same reason: it is what ties an AI visibility score to traffic actually observed, rather than leaving it as a free-floating number. The permanent free plan means the whole approach can be assessed before any commitment.
Two reservations weigh against that. The first is serious: the site publishes no terms of service and no privacy policy, never mentions the GDPR, offers no data processing agreement and gives no contact email address. On a product that asks for access to a customer's Google Search Console, that is a genuine obstacle to any purchase subject to legal review. The second is commercial: the broadest engine coverage, the one including Claude, Perplexity and Grok, is reserved for the Enterprise tier, whose price is not public.
The product is young — the domain was registered in June 2025 and the resource library is still being filled, its Articles section marked as coming soon. Against that, the publisher is identified without ambiguity: Soundland GmbH, Vienna, with complete Austrian company registration details. Findable is worth trying on its free plan by anyone whose brand is already the subject of buying questions put to assistants; it deserves a contractual conversation before any deployment involving sensitive data.
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