Homy
Homy is a Belgian suite of AI assistants for estate agencies. Its chatbot, email assistant and phone assistant answer clients around the clock, qualify leads and book viewings, reading listings live from the agency's own CRM.
What is Homy?
Homy is a set of AI assistants sold to Belgian estate agencies by Six Solutions, a small company based in Waasmunster. The pitch is deliberately not chatbot but AI employee: a colleague that never tires, is always available and carries out tasks on its own. Five modules make up the range. The AI chatbot sits as a widget on the agency's own website and requires no change to that site. It answers questions about listings by reading the CRM live, covering price, availability, floor area, EPC label and release date, qualifies visitors on budget, timing and property type, and books viewings straight into the diary. The email assistant reads incoming mail under rules set on subject, sender and content, drafts a full reply in the office's own style, proposes appointment slots and sorts the inbox by urgency. The phone assistant answers with a voice and a name the agency chooses, looks the property up in the CRM during the call, and emails a summary afterwards carrying urgency flags and action points. Prospecting and market insights surfaces acquisition signals from live property data, such as a private seller working without an agent or a listing five months on the market. The online valuation tool returns a value range with comparables and market context. All of it rests on a knowledge base built from documents the agency supplies plus its existing website content. When the assistant cannot answer, it asks for an email address, notifies the office, and that answer can be folded back into the knowledge base. Anything beyond its reach is escalated to the right person with the full history attached. A dashboard, presented as needing no technical background, shows what was asked and what was handled. The vendor claims more than forty-five agencies, 45% of chat conversations turning into a qualified lead or a booked viewing, and email response times falling from hours to under two minutes. Those figures are published by Six Solutions alone. Deployment is announced for website and mailbox, with WhatsApp, Facebook Messenger and Instagram also possible.
What it does
- Answer website visitors in natural language, day and night
- Qualify leads on budget, timing and property type before they reach an agent
- Book viewings straight into the agency diary through the CRM
- Read, prioritise and reply to incoming email in the office's own tone
- Take calls outside opening hours and during viewings, then email a summary
- Look up price, availability, floor area, EPC label and release date live in the CRM
- Surface acquisition opportunities from live property data and produce online valuations
When to use Homy / When not to
A quick filter to help you decide if Homy is the right fit.
When to use Homy
- Belgian estate agencies of one to a dozen staff whose phone and inbox regularly outrun the team
- Offices already running a Belgian property CRM: Whise, Zabun, Omnicasa, Sweepbright or Realsuite
- Agencies whose website traffic peaks outside opening hours, in the evening and at weekends
- Bilingual practices that must answer in Dutch, French and English without adding headcount
- Agents building an acquisition pipeline who want listing signals instead of manual prospecting
When not to use Homy
- Anyone working outside residential and rental property: every module, example and connector is sector-specific
- Agencies outside Belgium, since the named CRM connectors are Belgian vendors and the offer is scoped to that market
- Teams that want to build their own integration: Homy publishes no API and no developer documentation
- Buyers who want to try before committing, as there is no free plan, no free trial and entry starts at EUR 250 per month
- Offices expecting a mobile app or self-service onboarding: Homy configures the assistant for you and ships no iOS or Android app
How to use Homy
A typical end-to-end flow, from setup to results.
- Book a demo through the contact form, or take the fifteen-minute call offered with co-founder Jeroen Van Loock
- Agree the scope with Homy: which modules, which channels and which package
- Connect the agency CRM, from Whise, Zabun, Omnicasa, Sweepbright or Realsuite; other systems are discussed case by case
- Hand over the documents that will form the knowledge base, alongside the content already on the agency website
- Set the rules the assistant must follow: which emails it may read, which the office keeps, and how visitors are greeted on each page
- Give the assistant calendar access, with the availability rules the office wants respected
- Let Homy configure the tone, the language and, for the phone assistant, the voice and the name callers will hear
- Have the chatbot widget added to the website, which the vendor says needs no change to the site itself
- Go live: the vendor announces chatbot installation in under a day and a full rollout within fourteen days
- Maintain it from the dashboard by reviewing the questions asked and correcting the knowledge base when the assistant falls short
Pros & Cons
Pros
- Built for one sector and only that one: vocabulary, examples and connectors are all estate agency work
- Covers the three inbound channels an agency actually has, website, inbox and telephone, from a single vendor
- Names its integrations: Whise, Zabun, Omnicasa, Sweepbright, Realsuite, plus Salesforce, HubSpot, Pipedrive, Outlook and Gmail
- Reads the CRM live rather than a frozen export, so a property already sold is reported as sold
- Publishes real prices up to the second tier instead of hiding everything behind a sales call
- No implementation fee is charged and the vendor commits to going live within fourteen days
- Full legal identification is published, with company name, address, company number and phone, which is uncommon at this size
Cons
- The site contradicts itself on the phone assistant: 80% of callers engage according to the homepage and pricing page, 65% according to the product page devoted to it
- The site gives two different addresses for the publisher: Waasmunster in the privacy policy, and a Brussels address in the homepage structured data
- Privacy policy and terms are both frozen at 28 December 2024, while three modules have been added to the range since
- No hosting country or region is stated anywhere; the privacy policy speaks only of a local database or spreadsheet
- No data processing agreement, no subprocessor list, no data protection officer, and no published position on whether models are trained on customer data
- No product API and no developer documentation, so an agency cannot build its own integration without the vendor
- No free plan and no free trial; entry costs EUR 250 per month with VAT unstated, and the top tier carries no public price
Pricing & Plans
Homy offers no free plan and no free trial. The lowest paid entry point is the Professional tier at EUR 250 per month, which carries either the AI chatbot or the email assistant, but not both. Professional Plus combines the two for EUR 450 per month, and the Premium tier, which adds prospecting and market insights, the online valuation tool and the phone assistant, is quoted on request. The vendor states that no implementation fee is charged. The displayed amounts make no mention of VAT or of any minimum commitment, and the price of the phone assistant taken on its own is not published.
- the AI chatbot or the email assistant
- one of the two. Chatbot side
- 24/7 customer support
- multilingual replies and automated lead qualification
- email side
- automated follow-ups
- a template library and smart send timing
- the AI chatbot and the email assistant together
- with the same contents as the Professional tier. Marked by the vendor as its most popular plan
- the full range
- combining the AI chatbot
- the email assistant
- prospecting and market insights
- the online valuation tool and the AI phone assistant
Data, GDPR & hosting
A consolidated view of how Homy handles your data.
GDPR overview
Six Solutions is established in Belgium, so the GDPR applies directly and no Article 27 representative is required or named. The privacy policy, dated 28 December 2024, lists the rights of access, rectification, erasure within legal limits, restriction and objection, and routes every request to info@tellhomy.be or +32 490 43 97 49. Security measures are described in general terms: SSL on the website, access restricted to authorised staff, and storage in what the policy calls a local database or spreadsheet. The publisher identifies itself in full, as Six Solutions, Vinkenlaan 23, 9250 Waasmunster, company number BE 1016.024.124, and Belgian law governs the terms. Beyond that, the site never claims GDPR compliance in so many words, names no data protection officer, publishes no processing agreement and lists no subprocessors for the product.
Who owns the data?
Neither the terms and conditions nor the privacy policy, both dated 28 December 2024, contains an ownership clause. The terms cover only the website and demo requests, and place responsibility for data protection compliance on the user of the services. The privacy policy states that Homy's assistants, once deployed on an agency's website, operate under that agency's own privacy conditions, and that Six Solutions processes only what is strictly necessary for the AI to work, with access agreed with the agency. In practice the client agency remains in charge of its own clients' data, but nothing on the site says so in writing.
Reuse rights
The terms are explicit on one point only: all content on the website, including texts, images, logos and technology, belongs to Homy or its licensors, and copying, distributing or reusing it without permission is forbidden. Nothing is said about what an agency may do with the conversations, replies and call summaries its assistant produces, nor whether those outputs can be exported or reused freely. The privacy policy adds only that data handled by the assistants stays within the conditions agreed with the agency. An office that needs export or reuse rights over its own operational data will have to obtain them by contract.
Data retention & training
Hosting summary
Homy states no hosting jurisdiction at all. The privacy policy, dated 28 December 2024, mentions only that stored data is secured in what it calls a local database or spreadsheet, that the website uses SSL, and that access is restricted to authorised staff within the company. No country, no region and no data centre is named, and no subprocessor is disclosed for the product itself. The only third party identified is Wix.com, named as the platform the marketing website is built on, which may automatically collect IP addresses, device and browser information and usage statistics. The domain itself resolves to an anycast address on Google infrastructure geolocated in the United States, but that describes where the marketing site is served from and says nothing about where agency or client data is processed. An agency subject to the GDPR should treat hosting location, subprocessors and a processing agreement as open contractual questions.
Things to keep in mind
Risks and trade-offs to weigh before adopting Homy.
- Every performance figure on the site is the vendor's own: forty-five-plus agencies, 45% of chats becoming a qualified lead, 40% less time spent on email, replies in under two minutes. None is sourced or independently measured
- The published conversation rate for the phone assistant differs between pages, 80% against 65%, so establish which figure is current before repeating it to your own clients
- The assistant speaks to buyers, sellers and tenants in your name, and its answers come from a knowledge base you supply: a stale document becomes a wrong price or a wrong availability, delivered convincingly
- The privacy policy pushes responsibility for the assistant's data handling onto the agency's own privacy conditions, so it is the agency, not Homy, that faces the client whose data was mishandled
- With no processing agreement, no subprocessor list and no stated hosting country, an agency handling prospect and seller data has nothing contractual to rely on until it negotiates it
- Nothing is published on whether conversations feed model training, so an agency cannot answer that question for its own clients either way
- Handing the phone and the inbox to an assistant is comfortable, and the skill of qualifying a lead in live conversation fades quickly if nobody in the office practises it any more
Setup & Integrations
Technical difficulty
Low for the agency, because most of the work is done by the vendor. Homy configures the tone, the language, the knowledge base, the email rules and the phone assistant's voice and name. The office supplies CRM access, calendar access, mailbox filtering rules and the documents to be learned. The chatbot is added as a widget with no change to the website, and the vendor announces installation in under a day and full rollout within fourteen days. Day-to-day upkeep runs through a dashboard presented as needing no technical background. Telephony prerequisites and unlisted CRM systems are handled case by case.
Deployment
Integrations
Supported languages
Behind Homy
Social
Resources
All the official URLs gathered for verification and reference.
Frequently asked questions
What exactly does Homy do for an estate agency?
Which CRM systems does it connect to?
How much does it cost, and is there a free version?
What happens when the assistant does not know the answer?
Will the assistant read every email in our inbox?
How many languages does it handle?
How long does setup take and what is expected from us?
Does Homy publish an API or a data processing agreement?
Should you pick Homy?
Homy is a narrow, coherent product from a small Belgian publisher, and its narrowness is the point. Everything on the site, from the vocabulary to the worked examples to the list of connectors, belongs to estate agency work, and the range covers the three channels through which an agency really receives enquiries: its website, its inbox and its telephone. Naming Whise, Zabun, Omnicasa, Sweepbright and Realsuite rather than promising vague integrations is a genuine signal, as is reading the CRM live instead of a frozen export. The weaknesses sit on the other side of the ledger, and they are documentary rather than functional. The privacy policy and the terms both stopped at 28 December 2024, while three modules have joined the range since. There is no data processing agreement, no subprocessor list, no stated hosting country and no published position on whether conversations feed model training, which leaves an agency handling buyer and seller data with nothing contractual to lean on until it asks. The site also contradicts itself twice: the phone assistant converts 80% of callers on the homepage and 65% on its own product page, and the publisher's own address differs between the privacy policy and the homepage structured data. Pricing is unusually frank for this segment, published up to EUR 450 per month and quoted on request above that, but there is no free plan and no trial, so the only way in is a sales conversation. Every performance figure quoted, from the forty-five-plus agencies to the 45% qualified-lead rate, comes from the vendor alone. Worth a demo for a Belgian office already running one of the named CRMs; worth a firm contractual conversation before any client data moves.
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