MarketFully
Formerly GetGloby, MarketFully.AI is an enterprise platform for multilingual content marketing. It pairs adaptive AI that translates, transcreates or creates content market by market with a vetted network of human editors, then measures discoverability and conversion across languages.
What is MarketFully?
MarketFully.AI is the multilingual content marketing platform published by MotionPoint Corporation, a Florida company that also trades as GetGlobby and Key Content. It is the product formerly sold as GetGloby: MotionPoint acquired it in April 2025, and the getgloby.ai address now redirects to marketfully.com, where a banner tells former users that GetGloby has become MarketFully.AI.
The platform rests on two engines. Adaptive Content AI handles the content itself and offers three deliberately distinct levels of adaptation. Adaptive Translation converts an asset into another language while keeping brand voice and SEO signals intact. Adaptive Transcreation rewrites the message so that emotion, tone and creative intent survive the crossing — the site illustrates this with a smartwatch campaign whose Swiss version swaps running for cycling. Adaptive Creation goes further and produces market-native assets from scratch, as in the Chinese example where the same watch is repositioned around productivity and mobile payments rather than sport.
InContent AI is the orchestration layer, built on four families of agents. Intelligence agents gather audience data, competitive and keyword analysis, and recommend which topics, formats and level of adaptation each market deserves. Adaptive agents turn that plan into drafts and outlines alongside human editors. Distribution agents push finished content to websites, CMS and campaign systems through connectors, proxies and middleware, and spin off derivative assets for email, social and paid media. Performance agents track SEO and GEO visibility, run A/B tests, score content and feed results back into the intelligence layer.
A dedicated Website Localization Platform sits beside them: a fully managed proxy for teams who want no integration work, or APIs and connectors into a CMS, DAM or in-house system for teams who want control. Brand voice guidelines, glossaries and translation memory are configured up front, and an adaptive quality estimation decides where expert human review is genuinely needed.
That human layer is central to the pitch. MotionPoint claims 25 years of proprietary localization data behind its models and an editor network that accepts only 5% of applicants, with managed services from MotionPoint, Key Content and Social Element available to take over execution. The audience is enterprise: Mohawk, Urban Outfitters, VITAS Healthcare and Trinseo appear as references, and every route into the product starts with a sales demo.
What it does
- Translate marketing content while preserving brand voice and SEO signals
- Transcreate campaigns, taglines and storytelling so they land in the local culture
- Create net-new, market-native content guided by SEO and audience research
- Decide market by market which level of adaptation each asset deserves
- Localize entire websites through a managed proxy or through APIs and connectors
- Distribute content to web, CMS, social, email and paid media, with channel derivatives
- Measure discoverability, engagement and conversion by market and by language
When to use MarketFully / When not to
A quick filter to help you decide if MarketFully is the right fit.
When to use MarketFully
- Enterprise marketing teams running campaigns across several countries and languages at once
- Localization managers who maintain multilingual websites under continuous change
- Retail and e-commerce teams localizing product catalogues, category pages and seasonal campaigns
- B2B software companies translating global sites, product documentation and knowledge bases
- Regulated-sector communicators in finance, healthcare, life sciences and the public sector who need governed multilingual content
When not to use MarketFully
- Individuals and solo creators looking for a cheap, self-serve translation tool
- Teams that need published prices and instant sign-up, since every route leads to a sales demo
- Anyone hoping for a free plan or a free trial, neither of which is offered
- Developers wanting public API documentation to build against before buying
- Users who need spoken interpretation or video dubbing rather than text and image adaptation
How to use MarketFully
A typical end-to-end flow, from setup to results.
- Request a demo through the contact form: there is no self-service sign-up
- Complete the three-step pricing form (target markets, business email) and book the consultation that produces a quote
- Agree with the sales team on the mix of platform tier and managed services you need
- Choose a deployment route: a fully managed proxy, or APIs and connectors into your CMS, DAM or in-house systems
- Load brand voice guidelines, glossaries, reserved terms and any existing translation memory
- Plan the multilingual content strategy against business objectives, using the market, audience and keyword analysis produced by the intelligence agents
- Adapt each asset by choosing whether to translate, transcreate or create it for the market concerned
- Let adaptive quality estimation separate what is ready to publish from what needs expert human review
- Distribute the approved content to web, CMS, email, social and paid media, generating channel derivatives as needed
- Optimize by reading the discoverability, engagement and conversion dashboards and feeding the findings into the next cycle
Pros & Cons
Pros
- Covers the whole multilingual content lifecycle instead of treating translation as an isolated task
- Human review is designed in and applied where it matters, through an editor network the company says accepts only 5% of applicants
- Lets teams arbitrate market by market between translating, transcreating and creating, which is a budget lever as much as a quality one
- Two deployment routes: a managed proxy that needs no integration work, or APIs and connectors for teams who want control
- Models trained on 25 years of proprietary enterprise localization and marketing data rather than a general-purpose corpus
- Managed services from MotionPoint, Key Content and Social Element are available for teams without internal capacity
- Multilingual programmes can be steered in the team's own language, without speaking the target ones
Cons
- No public pricing whatsoever: the pricing page shows only $$, $$$ and $$$$ USD, and any figure requires a sales consultation
- No self-service sign-up, no free plan and no free trial announced anywhere on the site
- API integration is advertised but no API documentation page is published
- The site never lists the languages it supports, nor names a single third-party integration beyond generic CMS, DAM and CRM
- No DPA, no subprocessor list, and nothing at all about whether customer data is used to train the models
- The terms of use claim a perpetual, irrevocable and exclusive licence over anything submitted to the company's sites
- No mobile application, and legal documents shared with MotionPoint's other sites rather than written for the platform
Pricing & Plans
No free plan and no free trial are announced. MarketFully publishes no figures: its pricing page represents the three platform tiers as $$, $$$ and $$$$ USD per month, so the entry point is a customized quote obtained after a short consultation.
- $$ USD monthly subscription
- 100
- 000 tokens per month
- 10% discount on Adaptive & Expert services
- $$$ USD monthly subscription
- 250
- 000 tokens per month
- 15% discount on Adaptive & Expert services
- $$$$ USD monthly subscription
- 1
- 000
- 000 tokens per month
- 20% discount on Adaptive & Expert services
- $0 per month
- $$ per month
- with project management support
- $$$ per month
- with content strategy support and an initial content strategy audit
Data, GDPR & hosting
A consolidated view of how MarketFully handles your data.
GDPR overview
The security section of the homepage lists the company as HITRUST compliant, PCI compliant and "GDPR aligned" — a deliberately softer word than the one used for the other two. The privacy statement, effective 1 February 2026, carries a dedicated European Privacy section for the EU, the United Kingdom and Switzerland. MotionPoint declares itself controller, names consent, contract and legitimate interest as its lawful bases, and relies on an adequacy decision or standard contractual clauses for international transfers. It claims certification under the EU-U.S. and Swiss-U.S. Data Privacy Frameworks, answers complaints within 45 days through its privacy officer, and offers recourse to JAMS or a supervisory authority. No Article 27 representative is designated, and neither a DPA nor a subprocessor list is published.
Who owns the data?
The publisher is MotionPoint Corporation, a Florida company also trading as GetGlobby, MarketFully and Key Content. Its terms of use state that anything you transmit or submit to its sites automatically grants the company and its affiliates a worldwide, fully paid, royalty-free, sublicensable, transferable and exclusive licence to use, copy, adapt, publish and distribute it, and that this licence is perpetual and irrevocable. Site content and software remain MotionPoint's property. For personal data, MotionPoint acts as controller of what it collects itself, while its business customers stay the data controller for information gathered on their own websites. Personal data may also transfer to a third party in a sale, merger or bankruptcy.
Reuse rights
Reading, printing or downloading anything from the company's sites gives the visitor no ownership or intellectual property rights over that content, the collective work or the software. The proprietary marks (MOTIONPOINT, TRANSMOTION, WEBCATT, TRANSCOPE, ONE-LINK DEPLOYMENT, TRANSSYNC and others) may not be used without prior written permission, which the company may withhold at its sole discretion, and the user is solely liable for damage caused by any infringement. It is worth noting what these documents do not cover: they govern use of the websites themselves, and no service agreement is published for the platform, so the ownership of the multilingual assets a customer produces through MarketFully.AI is not addressed in any public text.
Data retention & training
Hosting summary
The privacy statement names no hosting country and no data centre. What it does describe is jurisdiction and transfer. The publisher, MotionPoint Corporation, is established in Coconut Creek, Florida, and acts as controller of the personal data it collects; for content gathered on a business customer's own website, that customer remains the data controller. Personal data may be transferred to third parties located in regions that do not offer the same legal protections, in which case the company relies on an adequacy decision or on standard contractual clauses. It also claims certification under the EU-U.S. and Swiss-U.S. Data Privacy Frameworks for transfers from the European Union or Switzerland to the United States. Data centre providers are mentioned generically among its service providers but never named. The company displays two addresses, one in Florida and one at 86-90 Paul Street in London, which is outside the European Union. Anyone with residency requirements should ask for hosting locations in writing.
Things to keep in mind
Risks and trade-offs to weigh before adopting MarketFully.
- The terms of use claim a perpetual, irrevocable, exclusive and sublicensable licence over any information submitted to the company's sites, and nothing published clarifies who owns the multilingual assets produced through the platform.
- Nothing on the site says whether customer content is used to train the models, and no opt-out is documented anywhere.
- No DPA and no subprocessor list are published, which makes a serious vendor assessment harder than it should be.
- Personal data is shared with third parties for targeted advertising, and may be transferred outright in a sale, merger, reorganization or bankruptcy.
- The terms impose individual arbitration and waive class or representative actions.
- Automated quality estimation decides where human review happens: a wrong call publishes unreviewed content, and cutting the human layer to save money is exactly how cultural nuance quietly disappears.
- Handing technology, linguists and performance measurement to a single vendor concentrates the risk, and unpublished prices make that dependency hard to benchmark.
Setup & Integrations
Technical difficulty
It depends entirely on the route chosen. The fully managed proxy needs no integration work from the customer, so the technical effort is close to zero; the API and connector route into a CMS, DAM or in-house system requires a development team. Either way, someone must configure brand voice guidelines, glossaries and translation memory up front, and the platform can then be steered in the team's own language without speaking the target ones. The real delay is commercial, not technical: nothing starts before a demo and a quote.
Deployment
Behind MarketFully
Fundraising
Social
Resources
All the official URLs gathered for verification and reference.
Frequently asked questions
What happened to GetGloby?
Who is behind MarketFully?
How much does it cost?
Is there a free plan or a free trial?
What is the difference between translation, transcreation and creation?
Is there human review, or is it pure AI?
How is the platform integrated?
Which languages are supported?
What does the site say about GDPR?
Is there a minimum age?
Should you pick MarketFully?
MarketFully.AI is a serious piece of enterprise machinery rather than a translation gadget, and it is honest about what it is. Its central idea is genuinely useful: instead of translating everything to the same standard, it lets a team decide market by market whether an asset should be translated, transcreated or written from scratch, then measures whether that choice paid off in discoverability and conversion. Behind it sits MotionPoint, a company that claims 25 years of localization data, a selective editor network and three in-house agencies able to take over execution entirely.
The price of that ambition is opacity. Nothing about the commercial offer is public: the pricing page shows only $$, $$$ and $$$$ USD, there is no free plan, no trial and no self-service route, so evaluating the tool means booking a demo before you know whether it fits your budget. The published legal documents are shared with MotionPoint's other websites and cover site usage rather than the platform, which leaves the ownership of the multilingual assets you produce unaddressed — and the terms claim a perpetual, irrevocable and exclusive licence over what you submit to those sites.
Several things a buyer would reasonably expect are simply not documented: the list of supported languages, any named integration, a DPA, a subprocessor list, and whether customer data is ever used to train the models. None of these are necessarily problems; they are questions to put to the sales team in writing.
If you run multilingual marketing across several markets, have the budget for an enterprise contract and want the execution handled as well as the technology, MarketFully deserves the demo. If you want to try something today, at a known price, look elsewhere.
- Choosing a selection results in a full page refresh.
- Opens in a new window.