Rapport
Rapport is a conversation-readiness platform where sales, leadership and customer-facing teams rehearse high-stakes conversations with real-time AI avatars. Every role play returns a performance report and a scorecard, so managers can measure readiness instead of assuming it.
What is Rapport?
Rapport is a role-play training platform built around real-time AI avatars. Rather than watching a video or reading a scenario, a learner holds a spoken conversation with a digital character that listens, answers and reacts — sceptical, hesitant, frustrated or receptive, depending on how the exchange unfolds.
The realism has a pedigree. Rapport is a brand of Speech Graphics, the Edinburgh company whose audio-driven facial animation has been used in blockbuster games and Hollywood films. That technology drives the lip-sync and facial performance here, but live: nothing is pre-rendered, and the platform quotes a 50 ms response latency.
Every session ends in measurement. The platform generates an instant performance report and a scorecard for the learner, while cohort analytics show managers where an entire team struggles. This is the part that separates Rapport from a plain voice chatbot — the claim is not just realistic practice but evidence that training worked.
Scenarios are the raw material. Teams start from pre-built templates covering sales objections, customer service, leadership conversations and compliance, then adapt them or write their own. Six use cases are promoted: leadership development, sales enablement, manager readiness, customer experience, employee onboarding and career preparation, alongside a clinical strand for patient conversations and de-escalation. Named industries include healthcare, financial services, education, hospitality, retail, government, pharmaceuticals, technology, business process outsourcing and manufacturing.
Avatars come from a premium library, from MetaHumans streamed through Unreal, or from your own WebGL characters, Ready Player Me and Reallusion models — and they need not be human, since animals and mascots are supported. Language coverage is quoted at 50+ languages and voices, delivered through speech integrations.
Underneath, the platform is unusually open. Language models (ChatGPT, Gemini, Groq), text-to-speech (Google, AWS Polly, Azure, ElevenLabs) and speech-to-text (AWS Transcribe, Google, Azure, Groq, OpenAI Whisper, Speechmatics) are bundled, and customers may plug in their own credentials, models and APIs. Delivery runs from a shared link or iframe embed, to an LMS with SCORM and SSO, to Unreal and Unity plugins, up to on-premise or private-cloud hosting on the Enterprise tier. Rapport states that customer data is never sold and never used to train AI models.
What it does
- Run a spoken role play against an AI avatar that reacts in real time
- Score every conversation automatically and hand the learner an instant performance report
- Track progress across a whole cohort and surface where a team consistently struggles
- Build scenarios from pre-built templates or write your own for any workplace conversation
- Choose, customise or upload the avatar, including non-human characters
- Publish the experience through a shared link, an iframe embed, an LMS, Unreal or Unity
- Connect your own large language models, speech engines and third-party credentials
When to use Rapport / When not to
A quick filter to help you decide if Rapport is the right fit.
When to use Rapport
- Learning and development teams that want repeated, measurable practice rather than one-off workshops
- Sales enablement leads drilling reps on objections, discovery calls and cold pitches
- Managers preparing for difficult feedback conversations, performance reviews and tough one-to-ones
- Support and customer experience teams rehearsing complaints, escalations and upset customers
- Universities and clinical programmes putting students through patient and care-coordination conversations before the real thing
When not to use Rapport
- Teams that actually want pre-recorded avatar video: Rapport positions itself against that model and will feel like the wrong tool
- Very small budgets, since there is no permanent free tier and the entry plan buys only 100 minutes a month
- Heavy, high-volume usage, where overage billed per minute makes costs climb quickly
- Studios needing audio-driven body animation or a finished Unity plugin, both of which the site lists as still in development
- Organisations that require a signed DPA, a published subprocessor list or third-party certification before rollout
How to use Rapport
A typical end-to-end flow, from setup to results.
- Sign up at welcome.rapport.cloud and start the 14-day trial, which needs no credit card
- Try one of the 21 published demo scenarios first if you want to see the format before committing
- Pick a scenario template aimed at learning and development, training or customer experience, or write your own
- Choose an avatar from the premium library or a MetaHuman, and upload your own 3D character once you are on Business
- Set the character's expression type and intensity through behaviour mode, and enable Interruptible if learners should be able to cut in
- Keep the bundled language, speech-to-text and text-to-speech integrations, or connect your own models and credentials
- Run the role play and let the platform score it
- Read the session report and scorecard, then review cohort analytics as volume builds
- Publish the experience with a public share link, an iframe or an HTML and JavaScript snippet, or push it through your LMS
- For deeper builds, follow the developer documentation for the quick start, the Unreal plugin and the web viewer
Pros & Cons
Pros
- Cinema-grade facial animation inherited from technology used in AAA games and film
- Genuine real-time conversation at roughly 50 ms, where the competitors it names deliver pre-rendered video
- Measurement is built in rather than bolted on, with scorecards, objective reports and cohort analytics
- On-premise and private cloud hosting are available, which is uncommon in this category
- A clear data stance: never sold, never used to train AI models, encrypted at rest
- Wide bundled integration coverage across language models and speech engines, with the option to bring your own
- Low friction to evaluate: 21 playable demos without an account and a 14-day trial without a credit card
Cons
- No permanent free plan; once the 14 days end, any use is billed
- Tight minute allowances at the lower tiers, at 100 minutes a month on Pro and 500 on Business
- Overage costs more per minute than the headline effective rate
- Audio-driven body animation and the Unity plugin are both announced but not shipped
- Custom character uploads are locked behind the Business tier
- Thin compliance paperwork: no published DPA, no subprocessor list and no third-party certification such as SOC 2 or ISO 27001
- No hosting country or region is disclosed, and the 98% uptime SLA is modest for a SaaS product
Pricing & Plans
There is no permanent free plan. Access begins with a 14-day free trial that includes 50 conversation minutes and requires no credit card. The lowest paid entry point is the Pro plan at USD 19.00 per month, which includes 100 usage minutes, one creator seat and email support. The Business plan costs USD 99.00 per month. Enterprise pricing is quoted on request. Usage beyond a plan's monthly allowance is billed at USD 0.21 per minute, against a stated effective rate of USD 0.19 per minute. No annual billing or annual discount is published.
- 50 conversation minutes
- 1 creator
- unlimited projects
- scenario templates
- end-user performance reports
- and the same features as Pro
- 100 usage minutes per month
- 1 creator
- up to 5 workspaces
- reports
- scenario templates and email support
- 500 usage minutes per month
- 3 creators
- unlimited workspaces
- custom character uploads
- Rapport branding removal
- role-based control and priority email
- chat and phone support
- tailored usage packages
- unlimited creators and workspaces
- professional services
- prompt engineering support
- custom project configurations
- custom branding and reporting
- GDPR compliance support
- a dedicated customer success manager
Data, GDPR & hosting
A consolidated view of how Rapport handles your data.
GDPR overview
Implementation is concrete and documented, though framed under UK rather than EU law. The privacy policy, last updated in January 2026, applies the UK GDPR (EU Regulation 2016/679 as retained in UK law) together with the Data Protection Act 2018, and cites the Data Use and Access Act 2025 for legitimate interest assessments. Eight data subject rights are listed: information, access, rectification, erasure, restriction, objection, withdrawal of consent and portability. Complaints are acknowledged within 30 days, with escalation to the Information Commissioner's Office. Transfers outside the UK are covered by EU Standard Contractual Clauses with the UK Addendum, Binding Corporate Rules, or an Article 49 derogation. A DPO, Worknest Cyber, is named. No Article 27 EU representative is designated, and the Enterprise tier sells GDPR compliance support.
Who owns the data?
Rapport is a brand of Speech Graphics Ltd, a Scottish company (number SC388915) registered at 61 Dublin Street, Edinburgh, which acts as data controller. The company states that customer data remains the customer's own, is encrypted, stored securely, and is never sold nor used to train AI models. Personal data is not shared with third parties except where the business is sold, transferred or merged, or where disclosure is legally compelled by proceedings, a court order or a government authority. A Data Protection Officer, Worknest Cyber, is designated, and data questions go to dataprotection@speech-graphics.com or to Speech Graphics Ltd, 1-4 Atholl Crescent, Edinburgh EH3 8HA.
Reuse rights
The privacy policy governs personal data rather than granting reuse rights over content, and it does not state that end users may freely reuse data without permission. Speech Graphics collects names, email addresses and contact details, job title, company and location, social media profile, and device data covering location, usage and engagement. It relies on consent, contractual necessity, legal obligation or legitimate interest, and applies a three-part legitimate interest assessment where that basis is used. Marketing email requires permission and always carries an opt-out; sharing personal data with third parties for marketing requires express opt-in consent first. No automated decision-making or profiling is performed. Special category data, children's data and criminal offence data are not collected. Website material is owned by or licensed to the company, and reproduction outside the copyright notice is prohibited.
Data retention & training
Hosting summary
Rapport does not disclose where customer data is hosted. No hosting country, region or cloud provider is named anywhere on the site, and neither the privacy policy nor the terms identify a data centre location. What the privacy policy does say is that some personal data may be stored or transferred to countries outside the United Kingdom, and that such transfers are protected by EU Standard Contractual Clauses with the UK Addendum, by Binding Corporate Rules, or by a derogation under Article 49 of the GDPR. Data may also be shared within the wider group of companies, which is required to apply the same rules and safeguards. Data is described as encrypted and stored securely. Jurisdiction sits with the United Kingdom: the controller is a Scottish company and the terms are governed by the laws of England, Northern Ireland, Scotland and Wales. Enterprise customers can avoid the question entirely by taking on-premise or private cloud hosting.
Things to keep in mind
Risks and trade-offs to weigh before adopting Rapport.
- Practising with an avatar that is designed to be agreeable can breed false confidence: a simulated objection is never as costly as a real client walking away
- Automated scorecards quantify what is easy to measure; treating a confidence score as a verdict on someone's competence is a misuse waiting to happen
- Learners may start performing for the metric rather than for the customer, optimising phrasing that the scoring model rewards
- Rehearsing empathy with a machine can flatten it into technique, which is the opposite of the human connection the product promises
- Recorded practice conversations are employee performance data; without a clear internal policy on who reads them, this becomes workplace surveillance
- No hosting country is disclosed and no DPA is published, so organisations handling patient or client scenarios cannot fully assess where sensitive role-play content ends up
- Usage is billed by the minute, which quietly discourages the repeated practice the method depends on to work
Setup & Integrations
Technical difficulty
Low for the intended buyer. A trainer can sign up, pick a scenario template, choose an avatar and run a role play without writing code, and the company states no AI knowledge is required. Publishing is equally light: a share link, an iframe or an HTML and JavaScript snippet. Difficulty rises in steps. Connecting your own language models, speech engines or third-party credentials is a technical task; the Unreal and Unity plugins and the Runtime SDK assume real development skills; and on-premise or private cloud hosting is an infrastructure project, offered with implementation services on Enterprise.
Deployment
Integrations
Behind Rapport
Fundraising
Social
Resources
All the official URLs gathered for verification and reference.
Alternatives
Tools that compete with or complement Rapport.
Frequently asked questions
What does Rapport actually do?
Do I need to understand AI to use it?
How much does it cost?
What happens if I run out of usage minutes?
Which languages are supported?
Can I use my own avatar?
Does it work with Unreal Engine or Unity?
How do I put a Rapport experience on my own website?
Is my data used to train AI models?
Who is behind Rapport?
Should you pick Rapport?
Rapport is strongest exactly where it claims to be. The facial animation is inherited from Speech Graphics, a company that has spent years putting expressive characters into games and film, and running that engine live rather than pre-rendering it is a real technical distinction. The site makes the comparison explicit, placing itself against tools that generate finished avatar video, and on that axis the argument holds.
What lifts it above a voice chatbot with a face is the measurement layer. Scorecards, objective session reports and cohort analytics turn practice into something a training manager can defend to a budget holder. Combined with SCORM, SSO, LMS delivery and the option of on-premise or private cloud hosting, it is clearly built for organisations rather than individuals.
The reservations are mostly about maturity and paperwork. There is no permanent free tier, and the minute allowances at the lower plans are slim enough that a real team programme will land on Business or Enterprise quickly. Two advertised capabilities — audio-driven body animation and the Unity plugin — are described as still in development, so buyers should treat them as roadmap rather than product. More importantly for regulated buyers, the compliance surface is thin: the privacy policy is careful and UK GDPR aligned, but no DPA is published, no subprocessor list exists, no hosting country is disclosed, and there is no SOC 2 or ISO 27001 certification on show. The 98% uptime SLA is also modest.
The publisher is not a newcomer: Speech Graphics has been trading since 2010, raised a Series A in 2022 and acquired Aquifer Motion in 2025. For soft-skills training where realism and evidence matter, Rapport deserves a trial. For deployments touching sensitive data, ask for the compliance documentation first.
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